Transcript: Has AI Video Achieved 100% Realism?

MiniMax Music 2.5 and a Super Bowl win for Andrew's Seahawks

0:00 You can fly for free. [music] It's nice to have a little intro song, isn't it? Exactly. Where was that done? Napster. No, that one was done in producer. But on the news this week, straight into the show. Welcome to the show. If you're new here, let us know whereabouts in the world you're tuning in from. Sorry, I haven't got my usual mic, so I'm going to sound a little bit uh rubbish this week, but um that's another story for later in the show. But straight into the news, mate. Miniax have produced a new music model. 2.5 it's called. Yeah. Miniax music 2.5. Had a go on it about an hour before the show. Genuinely impressed. It's not quite at the level of Suno and Producer AI, but it was like, wa,

0:47 they've come out with a pretty top five music model straight away. So, that's pretty cool. Wow. Mini Max is definitely you know what Miniax is silently just getting on with stuff in the background doing some really good projects. So yeah, it's really really impressed with Miniax. Hey, here come all the comments. I'm going to put them on the stage. Hola Winston from Atlanta. Love that track. Thank you, Anita. That's one of the ones that me and uh John, who's a collaborator of mine in the music space, uh put together. I'll send you the SoundCloud link if you remind me later. Sweden in the house. Looking forward to it, says Thomas. Let's go. Oakland in the house. New York City. The image of Chris and Andrew wearing the football uniforms. Yeah. Yeah. I found out because here's a great little story, Miriam.

1:37 I initially sent Andrew in uh the Patriots top and me in the Seahawks jersey and he goes, "Mate, I've been a Seahawks fan since I was 5 years old. You need to swap those jerseys around." So, congrats on the win, mate. Yeah. You know what? It's a It was a good win. We won it the other year as well, but um when I was in primary school, my friend supported the Seattle Seahawks. So, I said, "All right, I'll support them as well." And uh yeah, supported them ever since. So, yeah, it's just rand a random team when it comes to American football, especially at the time, there was the Chicago Bears was popular and they had a player called the fridge. I don't know if anyone remembers that player called the fridge, the Chicago Bears. It was uh uh but I went for the Seattle Seahawks cuz my friends supported them and uh yeah, it

2:22 took 40 years for us to win, but we done it. So yeah. Well, it's nice to get a few in uh like recent years, isn't it? As a fan, you know, as a Newcastle fan, you know, I am in my lifetime. I've never I've never seen silverware, so you know, we finally got something. Oh, look at everybody tuning in. Hey, Sanders in the house. Let's go. Sorry if my mic sounds uh crap. you you you tuned in back on the week when my mic crapped out on me, mate. So, I'm really sorry about that. It was awesome to meet Dan, by the way. Uh, I just got back from the Chroma Awards in London, and Dan, spelled Double A, is apparently very close to where Sanders living in the Netherlands. And mate, he's amazing. He had a like 10 person marketing agency.

Back from the Chroma Awards in London

3:07 He sold that. He's now grown his own YouTube channel to quarter of a million followers. And he's doing like AI stuff. So, we got to have him on the show, do some sort of like uh cross promotion with him or live stream like re rebroadcast. Really, really cool guy. Hey, we got Seb in the house as well. Let's go. Hey, what's going on? We got Lara from Lebanon. We've got Nigeria in the house. We got Saudi Arabia in the house. Berlin in the building. Berlin I'm loving it, mate. This sea dance is killing me this week. I don't know if you've heard, but like it's been released in a few different places and it's not really released.

Why is Seedance 2.0 all over everyone's feed?

3:56 You know, it keeps getting taken down and they're thinking now it's going to be possibly the 24th that it's going to be in Dina, which is the official western place to use it. But then the Chinese have had it um locally for since the weekend. And the videos that are coming out onto social media are just absolutely bonkers. And do you know what it reminds me of straight away is remember when we talked about Sora 2 and being able to put yourself in the video and how that will make it a lot more sociable friendly. Well, check this one out, mate. It looks like two people have just basically inserted their likeness into an action scene with them fighting each other. And I was blown away by this one.

4:44 [music] [music] [music] [music] [music] Heat. Heat. [music] [music] [music] mental, isn't it?

5:37 That's crazy. Yeah, it's that's the one thing I've seen a lot on the sea dance is the fighting scenes and they are just something. It seems particularly good action. Yeah, we seen the basketball ones. Yeah, the sport, the action, the fighting, the like intricate things. Um, let us know in the comments, guys, what you're seeing on your algorithm in terms of Sea Dance uh coming through. From what I hear, it was available in Bite Plus, which is kind of like one of those sources that had it temporarily, but then it got so clogged out that it was unusable, and we're still kind of waiting for it in Dina and everything like that. Uh, Frozen vibe. Yeah, kind of frozen in an if frozen met an action sequence. Yeah, I was looking for it on uh Higsfield and it wasn't there and free pick and I didn't see it.

When will Seedance 2.0 reach the West?

6:27 So yeah, a lot of the aggregators uh don't have the API yet and um it's probably going to come out on the same day as Dreamina, which is the western version, like I say, of uh Bite Dance, which is the company that's made it. And yes, it's Sea Dance Mentalness. Uh, let us know what you've seen, Steu, is basically what I just asked. So, you haven't missed anything really, mate. We've only been live five minutes. Hey, what's going on, Evangela? Let's go. Thanks so much for tuning in. One of our featured artists here on the on the channel, mate. She makes the post all of the time. She's doing great concepts, crossovers. Let's have a look at some more Sea Dance stuff, shall we? cuz yeah, I just grabbed a load of random clips basically cuz I've been away down in the Chrome Awards in London.

7:14 So, I didn't have that much time to showcase um and grab stuff this week. So, if you if you guys are seeing anything, generally try and send short clips that I can download them during the show. Nothing too long cuz we had an issue last week where it was getting a bit of lag essentially when I was trying to upload and download at the same time. So, just short clips if you've seen them as seance examples. This one I saw as a example. I've got Billy Bowman's. Thanks, Miriam. That's a great one. I did manage to grab that one just before the show. So, that is a great example. If anyone's seen anything like Billy's, that would be great. This one I saw from Stefan, who is somebody that I met in the Adobe uh VIP summit. He's a French creator and he's going to come on the show as well, mate.

Stefan's Super Bowl realism test

8:00 He was testing uh some Super Bowl stuff. So, let's check this out for the realism. [screaming] What people are particularly impressed with is its multimodality. So multi-shot, multi-input, everything else like this. So with that, it's probably likely that you only used like a one start frame and then the rest of the cut shots are like generated based on the start frame. So it's incredible how it's able to go from scene to scene with continuity like that. It's probably the best at doing that. But Sora did that originally, you know, and Sora let you put yourself in stuff originally, too, didn't it?

8:49 It was like the personality driven AI content. And the crazy thing is is only last week we were saying cling everything is cling. This is it. Wow. Cling is 3.0. I wonder what anyone's going to do to even come close to this. Not even a not even a week. And and look where we are. Well, here we are, Stu. And uh I have actually tried not to get some of the obviously blatant IP ripping off stuff because I've I've heard that it's going to be very much neutered before it reached the west via Dina. So lots of the initial models mate were doing stuff like this, you know, with very very famous people like Jackie Chan fighting Bruce Lee and Jet Lee and all

9:35 of this stuff. I've tried not to get that for the show this week just because it feels like just such a blatant ripoff of existing IP. Um, clearly it's possible though and that was what was crazy. It kind of had its sore moment in that when it came out it was capable of doing a hell of a lot of things. Then within 48 hours it was, you know, calmed down a bit, let's say. But but yeah, Sora 2 and Sea Dance 2 made me feel the same thing. Why do you need a professional career if everyone can do the same thing? Well, I've seen PJ Ace's uh comment about this as well, Winston, in that, you know, essentially a lot more people are going to be able to do what was very hard editing before. You know, those cutscenes that we just literally watched, those would have had to be a skilled editor or director that would have known how to make those cut scenes, when to make those cut

10:28 scenes, all of that stuff. So, it definitely does lower the bar again in terms of who can make really incredible stuff, but that's not to say that you should feel any different, mate. Your stuff has always stood out above everybody else's and that's why, you know, we've been watching you on the show for many years and all of the others, too. It is still an expression of creativity but also a skill. You know, it goes down to the story that ultimately people might be able to create amazing looking things but you can can you can create amazing boring things and that's and oh yeah and when the standard you know just keeps going up you have to keep in you know just telling great stories.

11:16 Yeah. It's incredible, mate. Some of the other examples um as as Miriam pointed out, everyone um should be looking at Billy Bowman's stuff because he he recognized as everyone else did that a lot of the initial examples, like you said earlier, were just action sequences. You know, they didn't really tell much story. And so Billy as somebody who does advertising was instantly interested like we would have be if we had access to the model in testing its advertising capabilities. So he created this quick short piece. Let's have a quick check.

Billy Boman's Seedance 2.0 spec ad

12:01 [laughter] [music] So, we're going to be seeing a lot more spec ads if you ask me. Uh because that type of thing is, you know, if you've got a few initial ideas and a few initial images, you can create multi-shot and then just chain multi-shot together like that and create something which is about a spec length like 30 seconds. Yeah, specs are always my favorite. Miriam, anyone else mesmerized by Andrew's cat? Yeah, I had to I had to [laughter] uh I had to let him out the room. He was otherwise he would start jumping on the keyboard and everything.

12:52 So, uh, yeah. Yeah, that's exactly the same as me, mate. I'm on the CPP for Cap Cut and Dreamina, and I think 24th is going to be the first access, but Cling 3 is still something you can use if um, and it's I've seen now it's been rolled out to the normal plans as well. It's not just the ultra plans in Cling 3. Actually, I saw a really cool piece on Cling 3, which is a great segue. Um, this one I asked for the high res uh sent over to me and um it's by Callum, who we're going to have on the show as well, mate. He used to be the head producer at Bloomberg for a decade and the creative director. So [snorts] really come from a really big background of high production. Now he's working at Where Giants Roam and he created this piece just called Farmed.

Farmed by Callum, made with Kling 3.0

13:40 I'm not going to say anything more about it because it really tells the story itself. [music] [music] [music] [music] [music]

14:25 [music] Heat. Heat. [music] Nice. Nice little outro, wasn't it? Now we're the one on the hook. Very nice. You know what I saw the other day? Actually, someone was talking about um motion graphics. AI for motion graphics. Uh I can't remember what platform it is. Anyone in the chat, if you know the AI that does good motion graphics as well. Sea dance as well. Is it Sea Dance? Was that the same Sea Dance as well? Oh, okay. Yeah. No, this a week ago that I heard this. Oh, maybe ago. Yeah, it might have been Cling, but I know that they were talking about you can do really good motion graphics on it

15:19 now. Um, and I was like, okay, that sounds interesting as well. But Cling free, uh, Anita said Clingfree is on 11 Labs. It is. And actually thanks to 11 Labs because they sponsored the Chroma Awards which I was at in London and they picked 11 films that we watched and we've watched nearly every 11 of them on this show mate. So we clearly have good taste, you know. We picked all of the winners way ahead of uh the actual awards and uh they were some of the community's favorites as well. It was the Twin Earths. Can you remember that one with a red and white palette? And uh we've watched quite a few of them. Like I said, I think there was maybe only one or two that they picked that we hadn't picked essentially for the show. Um but it was incredible. And what 11 Labs now is mate is everything.

Is ElevenLabs becoming the everything app for creators?

16:08 It has a studio which it has all of the video tools including the Chinese tools. And it has V3, it has Nano Banana, it has everything and all of their audio tools plus their music tools. So it's a full suite now. 11 Labs essentially is everything that you want in one package. And lots of people, yeah, lots of [clears throat] people seem to be doing this. They recognize that others provide things that they're that they don't. And otherwise, the users were just bringing in outside sources. Now, Midjourney is probably the only one you still can't do this with. You know, essentially, Midney refuses to API into other people's stuff. So if you're using midjourney in your pipeline, you'll have to start with images there, maybe in the website in Discord,

16:53 download them, bring them into wherever, like 11 Labs, and then you can continue on the journey from there. Do you think midjourney are playing a dangerous game? Yes, definitely. M [clears throat] definitely because everyone's sort of like benefiting from other people using their tool, you know, like there are places that are just aggregators that have no tools of their own that are getting millions of uses of other people's tools. So, Midjourney are definitely losing out on a huge uh amount of potential customers and users there and and people that experience how good Midjourney style is. Um, but but MidJourney version 8 is apparently not too far away and uh we'll hear from Megan if she's watching, you know, exactly when it's exactly due

Is Midjourney playing a dangerous game?

17:39 to launch. But yeah, pretty crazy. 3.1 does motion graphics as well. Yeah. Okay, cool. I need to check definitely. You know that you can do VO I think it's VO 3.1 now for free in Gemini. They announced it. I was on Gemini two days ago and it said you can now do this. So yeah, I tell you what, mate. Google are getting so tempting to just wrap all your stuff in as well, you know, because they've got all the foundational models. They've got Nano Banana, VO3, we got V4 on the way, no doubt, and uh Notebook LM, all of them. They're really good. Gemini I start using a lot more as well. Um, you know, cuz it can talk to YouTube and it has direct access cuz obviously Alphabet to reference YouTube and others will just say, "Sorry, I can't access that link." and things like this like

18:28 so yeah I find that Google really is remember we said like a year and a half ago where the hell are Google and now suddenly they're the best in like eight domains or 10 domains something Google 2025 was Google's year I have that out of all of the companies I think Google was the year and if I was Apple I would take note I'll be like you know what maybe maybe we can do that but I doubt it but yeah oh at least they're bringing it up as Glenn points out MJ brought up Nano Banana yesterday on Discord. They do their like um weekly podcast on a like Wednesday afternoon. So, I'm I'm assuming that was David like talking about Nana Banana. Maybe they're, you know, accepting that image editing is never their thing and style is maybe their thing.

19:16 So, then they'll incorporate some Nana banana things. I did think at the beginning when because it wasn't actually Google that cracked that like editability and listening to prompts if you remember it was actually sore image generator that really listened to our prompts initially and then mid Journey was on high alert because this one truly listens and actually gives you what you want instead of just ignoring half of your keywords and then suddenly now but it made sense because essentially it's an LLM isn't it you know like chat GBT is LM. Therefore, they've used all of their LLM capabilities in their image model listen to prompts properly. I think that was Google's advantage with Nano Banana 2 is that their LLM was so good in Gemini that essentially it could wrap around and

20:04 make the image model truly listen to the input tokens. Whereas MidJourney never really had an LLM. It was always an image model on its own standalone. And uh maybe therefore they're succeeding that they need an LLM's capability. Yeah, Brandon said, "I reckon it's only a matter of time before Midjourney is bought by one of the big AI titans." That's another thing is um we've we've been listening to their podcast for a while, Brandon, and they're staunchly independent, which is why which is why they turn away APIs and stuff like this. you know, they've turned away funding from some of the biggest companies in the world already. So, the acquisition would have to be a massive one in order to really make them serious.

20:51 Plus, they had that like um meta collaboration recently, didn't they? So, I don't think they're going to be wanting to do much more than that in the meantime. Otherwise, it would be everywhere already. I think they'll just like I've always said, if I was Apple, that's who I'll be trying to get. I'll be going after MidJourney, Runway, 11 Labs, and yeah, probably those those three and Perplexity. That's what I'll be going if I was Apple. Um, and then say, "Look, here's 300 million. Like, I've got we've got to catch up." Um, but I think that midjourney is one of those because they've got a good core, good community. I think that might be like I think they'll be okay for a few years as long as they got money from like the meta money and all of that. I think they'll be all right because they'll always have that underground following. When me, Eric, and Glenn met up um in New York,

21:43 Art List, we all discussed how Midourney version 4 was the moment we all were like, "Oh my god, AI is incredible." So, they've always got that moment of nostalgia with us as well if they do rekindle and decide that they wanted to do stuff. And it turns out Glenn's saying it's the users asking for Nano Banana, Mate. So yeah, the as as Eric's pointing out, it not being able to do typography is incredibly frustrating when we're at this level of AI [clears throat] video, you know, essentially we should be there now. And more details about the Chrome Awards, Winston, I met a Kenna, remember the guy that did the uh amazing movie that we watched of nostalgia, the hundred years one? Uh he is an absolute legend, mate. And he was sad that you weren't there, Andrew. Yeah. and and uh yeah, it felt like I met Afro Futcher as well, you know?

Inside the Chroma Awards

22:34 She's absolutely incredible. And they're both just as like exactly how you expect them to be in real life, as fun and creative as as their content that they put online and that we get through the show. And I met the Bionic guys as well, um who we're going to be doing stuff with in the future. We actually be hosting the winners on here and maybe interviewing each one of the category winners, showcasing their stuff. That was really cool. Alex uh Pel and uh yeah, it was really awesome to see them. Um I met Matty Shimura, who's the overall organizer of the Chroma Awards, and I didn't realize how him and Justin, Justin's from Wonder Studios, they were all 11 Lab staff one time. So that's why the Chroma Awards. Yeah. and Wonder Studios.

23:23 He was the creative director there. And yeah, overall great great awards. Happy with Oh, mate. It was so posh. It was incredible. I didn't really want to be there in a suit. Others didn't show up in a suit. So, most people were there in in really fancy attire, but clearly some people got away with the old jeans and, you know, a shirt and whatever. They didn't get No, they didn't get But, you know, it was incredible. Like the whole affair was just so well put together. The the showcase in the theater was awesome. Sound design was so well well done. And then we went to dinner as well afterwards, a few of us. And uh just talked about like what season 2 looks like because season 1 was so good for the Chroma Awards.

24:09 Probably the biggest AI awards so far. They were announcing that it was there um in terms of overall entrance and stuff like that. and uh the prize money was over a million dollars and stuff and in credits and yeah, it's it's we're at a point now where it's truly worth entering these things and it's truly exciting and your your career can change overnight if you win one of them potentially with the clients that you'd get on the back of it straight away. So, uh, yeah, we're and it was an honor to be a judge cuz obviously I got to see how it all works and, uh, I was doing the music EDM category, which was really cool. The music videos were insane. So, this year we're going to see way more music videos, um, of high quality.

The Dor Brothers' new music video

24:55 Talking of that, uh, the Door Brothers actually sent me a highquality version of their latest music video. Now, this is definitely going to, you know, um get us demonetized on YouTube for watching this one. Uh because it has some nudity and some scenes like that, like cuz it's the Door Brothers, right? But, um it's worth showing you guys cuz I said to him, "Mate, this is one of the best pieces you've ever made. Did you make the song?" was my first question. and it goes, "Yep, I made I made the song as well in suno and it sounds like tall, mate." Like, it sounds like the band Tool, but with like a heavier sort of EDM sort of feeling drop to it. And uh just check this out, guys. Seriously, you know, be aware it's going to have some uh extreme scenes in it cuz it's the Door Brothers,

25:47 but my god, if this is the standard of music video we get to see this year, I cannot wait. [music] Heat. Heat. Heat up here.

26:38 [music] for me. Would you [music] know [music] [music] [music] Heat. Heat. [music] [music]

27:26 [music] [music] Heat. [music] My god, mate. I still get goosebumps. That's the fifth time. Sixth time I've watched it now. You know what? It reminds me of like a ' 90s MTV. Like if I was watch this could be on MTV in the ' 90s. Like the way that that sound and then the music video to match. I just It's just Yeah.

28:12 Hey TM, what's going on man? Thanks for tuning in. We definitely need to do a live show with you. Um, we were just talking about how we're going to start getting more on YouTube, but stuff like that is like a demonetization uh speedun as I saw someone put in the comments of it, but I said to him, "Unreal, mate. Seriously, in the top three things you've never made." I was going to say top five, but it made top three. I was like, "That's original soundtrack. Advanced with Sununo remix." He actually used his own music. Um, so he he played real music, remixed it kind of in sunno, then created all of the visuals for it, and it just looks so cinematic and so it it's just it's a real combination of so much cool [ __ ] There's just no other way to say it.

29:03 What's the weapon of choice for them? Like like what what platform do they use? Uh, he uses everything. He has like bespoke workflows. They even have their own door labs now where they have their own tools where you can create like uh story boards and stuff like this. I chat to him a lot on the phone now about like you know future film making tools. But the thing I'm going to say to him next is for sure he needs to make future music video tools you know like [clears throat] cuz he is the god at doing that stuff. Hey let's go man. We're going to have such an awesome year this year Tim. I think we're going to get you Lionus all of us. Chris when he gets back from Japan and I think we're all going to start doing live shows together broadcasting. I think I was saying to Andrew in the green room I was like live might be one of the only mediums that we can trust anymore because all ads all social media

Is live the only medium we can still trust?

29:56 organic posts other than your long form videos that you're splicing together with human editing a lot of content is going to become uh largely AI. So live is where live is where it's at. and in-person events. Um, yeah, I met him as well again at Adobe, but we uh we see each other all the time now, you know, like at Art List and stuff like this. He was there and it's we we're all like vibing in the same sort of award shows and Cummings together. It's really awesome. Wow. E, that music video was weird and gross, [laughter] mate. It was surreal. Funny. [clears throat] It was so good if you ask me.

30:44 What music video won at the Chrome Awards? What was the one that won? Um, there were a few actually that we watched. Visual Fion was one of the winners. And um there was another Spanish artist that I think uh won a different category cuz there were several categories. I was in the EDM category. There was a rock and roll category and then there were other it was so big that they had genres for music categories which was amazing. Do you know who was sitting in the panel with me in the EDM? Flostradamus who's like mass your massive EDM DJ. I didn't get to meet him sadly cuz it was all so quickly done. But like I was just like how the hell did you just get fluster to sit on this EDM panel so casually like that? It's insane.

31:29 Wow. What was the show like? Was it like like a proper awards show or was it how did they um Well, no. This was a screening that we went to which was just of the 11 uh winners basically in certain categories. So, we weren't watching music videos or anything like this. These were like 11 short picked films and uh Kenna was one of them, the 1900's Christmas one. But yeah, we watched basically them back to back. There was a panel with Rock on it which was really really good. And um yeah, he Rock's killing it at the moment. Did you get Did you get to catch up with Rock? Yeah, Rock and Ben and a few others were there. Um Ben Kuza. Uh yeah, there were a few of us there, but it was because it was London and it wasn't paid flights and hotels and stuff that I think a lot of the like New York and LA

32:19 people weren't able to make it at this time. Yeah, but I think the idea for them is to have regular screenings sort of in big capital cities so that when you are close you can go to that meet up and stuff. Yeah, it makes sense. Yeah. And I'm going to be going to New York a lot more this year. That's for sure. Oh, something I wanted to show you because this is my favorite thing to test is when we first get access to a new video model like Sea Dance. My first question isn't how good is its photo realism, it's how good does it adhere to styles, you know, because there's so many styles you can input into models that they just completely go off the rails. They don't look anything like the first frame you gave them, you know, they just blend into something completely different. So, I saw this uh backtoback sort of tests of style adherence through Sea Dance, and this is what made me truly excited to try this model.

How well does Seedance 2.0 hold a style?

33:16 You were never ready for this. [music] [music] Heat. [music] Heat. [music]

34:14 How crazy is that? Yeah. You know what? Google this, you know, I want to see what they're going to do. I'm looking forward to seeing what a Google's going to do. And then also, I want to know the price of this seed dance. Is it going to be very expensive? These are all the questions, aren't they? I've I've heard that it's a very much more affordable one. But again, this is like the Chinese getting the Chinese version of their thing. So whether they released a western price difference, I don't know, but I was I heard it was running at like 72 cents per second or or less, you know. So it's actually quite a lot. And that was sea dance 2.0 stew. Yeah, basically we're just talking all sea dance and cling this week. It's kind of an insane week for those two models in the release.

35:04 Yeah, the robot chicken reference. And yeah, Tim's a legend, Winston. Just popping in. He said he has to bounce uh but that we're going to hook up something later in the year with him. Uh take care everybody. Just a legend popping in. You know, a casual the best dad jokes on YouTube with AI in the space. [laughter] Yeah. And it was Sea Dance. Is it Jimmy's film that we've got in high quality to watch today? Um, is Jimmy in the chat? Is he here? Yes, he is. That combo is just insane. I remember 1.5 was always pretty uh bench on Weevy. I I I I think that it's um pretty hench instead, he said. Um I think it was a big jump though, Jimmy, as well.

35:50 I think it's a really big jump in terms of like 1.5 to2 has leaprogged it to like maybe the best model on the market, but we've got to compare what the West gets compared to what the Asian model is cuz definitely it could be muted really hard. You know, we were discussing this a lot in the WhatsApp group just before this. Are we actually going to get like a real let down here in that the model that we get to use is not the thing that we've been seeing for a few weeks prior. So, I'm really hoping that's not the case, but um you know, fingers crossed essentially we're able to play around with the thing that I'm seeing such incredible showcases of. As as I said though, the IP is definitely not coming. Like, you know, one of the things that's going to have to strip out is this like overly usage of people's IP.

Seedance 2.0's Iron Man fight scene

36:38 That's why I didn't curate the like Jet Lee, Bruce Lee fights. And I've seen uh uh Colonel Sanders fighting the KFC guy uh fighting the Ronald McDonald fighting all of that, you know, as and I am going to show one which includes Iron Man in it. But it's kind of like a different version of Iron Man which is feel is a little less plagiaristic, but I did see this clip and I was just like, "Oh my god, if this is what we get to play around with, this looks nuts. You got it.

37:37 [groaning]

38:30 [groaning and screaming] [groaning] [screaming and groaning] mental, isn't it? when they do the fight scenes, I wonder what they're prompting. Like, are they saying right to do this punch, to do that punch? Because there was a few things. We've got to find out cuz what's happening is they're prompting in in Cantonese and Mandarin. So right now we're going to we're going to have to wait for the western release and then test our like English, you know, cuz the thing is also is that the training data might be on a lot of, you know, Asian Tik Tok and it's got like uh think about it, it's going to have SEO optimized

39:24 Asian text. It's going to have all of this. So whether or not we can get the same results through English language as as because that that's always been our their problem with the western models is using their native language doesn't get the same results that English does. So yeah, it's going to be when Yeah, really interesting. And Theresa's mentioned awesome video games vibe. This is what I was saying to you earlier on um like off off of the show. I was saying I think we've hit the point now where the quality is as good as like when it comes to action, it's video game quality now. So, and video game quality is good enough is more than good enough. Like you can watch it and I watch video games like I was watching a movie. Like my friend will play sometimes and I'll just watch him play waiting for the cut scenes.

Has AI action reached video game quality?

40:14 So, I think that what that's what we're like now. That's where we're at. I I honestly think it's just like such a leap ahead of everything else because everything else would have really struggled with all those scenes. You'd have seen hands going through people. You'd have seen people going through walls. You seen like appendages at all sorts of weird angles. You know, it just seems like you're really looking for the flaws now. You know, you're really looking for the where the physics wasn't quite right. But with all these cut scenes, you can obviously just cut them out as well if they don't work. But it looks a lot more like uh stylistically sticking with the everything. Um, and that's what I said like yes, it's cool that we're seeing action, but honestly, the thing that excites me most is the st heavily stylized

41:01 things where you can use that as your first frame and adhere to that style like this. That's my favorite. So, yes, you get the cra you get the crazy camera motions, but also the style actually stays as it should, you know, like um which is something a lot of the models really struggle with. If you give it an input reference frame, if it doesn't have a source of reference, it kind of just invents a style it thinks should be close to it, but it's not, you know, it's not adhering to what you gave it.

41:47 It's just inventing something new, and that makes it a lot more of a slot machine, you know. What was the one the [clears throat] model that you could put a midframe there as well? Oh, Runway offers that um on one of their older models. The problem with all of the new models is as we know every time they get although this might this trend might break actually because seeds 2 has come out apparently with the ability to upload multiple videos image and audio all at the same time on release in China but previously as we've seen new models come out like when Clling released a new model it was oh there's no last frame yet there's no middle frame yet you know essentially we can only uh work with the new model with first frame And then we'll add the features on the 0.1 update, the 02 update,

42:35 3 and it usually gets up to.5 and then they roll over to the next, you know, full model and then it starts again, you know, building the features back up every single time. But we might have just bucked that trend and that Sea Dance came out with all the bells and whistles on it straight away, like not playing. Yeah. Insane transitions is what I've been noticing too, Lara. It is like the cut scenes and the multi-shot it's called in the industry. You know the ability to actually say here's input reference frame number one. And that's maybe all you need because your text can then say between zero and 3 seconds I want this shot. Then I want you to cut to this scene from 3 seconds to 5 seconds. Cut to this scene from 5 seconds to and then you've got up to 15 seconds to make as many cuts as you want.

43:25 And it will essentially generate a 15-second thing for you. And if any of those scenes don't work, then you can cut them out. And yeah, it's it's incredible, really. Yeah, Clling did a mid-frame, too. Yes, I believe they did, Winston, in one of their older models, but it's not in the latest model, which is Yeah. Kind of annoying. Yeah. I wonder why it's not in. IPs aside, this is pure art form with adrenaline. the possibilities with the right imaginations to I can't wait mate I know we say it every week and it's almost becoming a cliche but the standard has just gone up again in terms of what we expect on the show in the next coming weeks is going to be incredible when this is fleece to the west and we we get people messing around with this I expect spec ads to go up a mile I think they will take the largest jump and then probably music

44:16 videos and then longer form short movies and stuff like this but and as we said um at the beginning of the show it was only last week we were saying wow cling 3.0's come out and blah blah blah now and m I I I think we need to still give it its justice actually because I think cling cling does things better than sea dance like if for example you're wanting to do like realistic dialogue scenes I still think cling 3.0 is completely the one and Stefan again the guy that gave us the example earlier put together this which actually blew my mind. Okay, so for Chibas any ideas? I think we could take the ideas from last year but incorporating designs that Lucy generated.

Stefan's Kling 3.0 dialogue scene

45:02 I'd love to manage this project if that's okay with you, Alice. Um yeah, yeah, of course. Okay, let's take a break a bit. Are you kidding me? Okay. So, I wanted to talk to you for a bit. Yeah, I feel that. Do you have something against me? Not at all, Lucy. It's just I like the way you are proactive, but but you feel in danger, maybe. What did you say? I don't know. Feels like it. Every time I give an idea, the team finds it great. And you always, and I mean always, find a way to disclose it.

45:50 That's not the case. Okay, your ideas are great, but maybe maybe you show up too much. I don't know. Okay, let's try it. I'm okay for the Shabbaz project if you still want to manage it. Okay, I am tired of trying. Wow. We're getting multiple people talking in the same scene with different accents. We're getting adherence of character, adherence of sound. We're getting true emotion. Who said the AI acting was never going to be have emotion? I remember last year, oh, this is emotionless. And mate, it's it's just a matter of time and the right person prompting it as well.

46:37 That really matters. Obviously, he's really good at doing those tests. Yeah, I think um those short videos I think will do well on likes of YouTube and those short films. However, what I will say, and this is for anyone who's getting into this space, it's when you see shows like that, you're going to get a big backlash of people to say you could have to do that. It's not like with all these special effects and then you can look at it, but when it's something like that, you're going to get there is going to be a back. I'm seeing it already where people was like, why didn't you get actors to do that? So, whoever creates that, even though it's really good, just be aware of or having some rebuttal to that because I agree. That seems to be like a big thing at the moment, especially when it's just dialogue, you know, and there's no

Will audiences push back on AI actors?

47:23 um it's all focused on dialogue. But it is astounding, isn't it? And it just makes it so that every avenue is possible in the future. You've got hybrid production where as Dave does, you go and record real people. You use blue screens and then you use AI VFX on those blue screens in post-production. You've got purely AI generated as we just saw there. Nothing at all was any real human being and it was all one person, you know, steering the director's ship from the top. Then you've got pure real, you know, where it's like no AI usage. Then you've got the like in between parts where it's like maybe we should upscale with AI, maybe we should use research for AI. You know, you've got everything in between. So it's as little or as much as you want to use it now is essentially what we're at.

48:13 You know, you can do it for the whole thing, for nothing, or or some parts of it. Yeah, exactly. We've got the I think we've got the person who put it uh put it together. Thanks for showcasing my little dialogue scene. Hey, let's go. I just said I just said to him we in the WhatsApp group that we're showcasing it. He said he's out he's at an AI festival right now in Paris. So trying to tune in on the road, man. I really appreciate it and awesome work, brother. And great example like one of the best examples I've seen with pure dialogue so far. Yeah. Really, really cool. And and again, that's why we're talking about cling because it went kind of buried, didn't it? Like one weekend, Sea Dance buried it and then nobody was really doing many tests around it.

49:00 I think Uncanny Harry, who I met at um uh down in Chrome as well. He was doing some tests with it that we showed last week. But then that was the best like just pure dialogue thing I think I've seen, which is, you know, there's a lot of stuff to be gain there. Do you think this is going to be the year where a lot of the platforms that are doing AI videos are just going to kind of get pushed to the side and it's only going to be about a few of the big ones. So, for example, Hedra and things like that, do you think or do you think they'll find their own little place? Um, it could be like an idiogram thing, you know, in that it's just [clears throat] always kind of a smaller thing that can do certain

Will smaller AI video platforms survive?

49:46 things that people really like. You know, it was the first to do text. It was the first to do things. Pollab's always been known for its more social media friendliness, you know, it's never really been for real filmmakers and stuff like that. So, again, it depends. I don't think they're all going for the same audience, you know. Like it feels like some want to be for Gen Z on social media, some want to be for filmmakers, some What I really want to see though is those that just do music video tools. You know, like 11 Labs is really well positioned for that cuz it has a music music generator now all the video stuff. So yeah, I think they're going to specialize is essentially my answer, you know. And if they don't specialize and they try to stay somewhat just an aggregator, yeah, they might fall by the wayside to be fair. Yeah, I think we'll see if I think we'll see like 10 drop off.

50:38 Um, unless they find a niche audience and you don't need a hell of a lot of funding or even a massive community. You just need to make it sustainable, which is is harder than it that it sounds in AI, you know? Yeah, cuz you can become irrelevant overnight and make like millions of dollars into your model and it's crazy. [laughter] That's the [clears throat] thing. Really, really quick. And all it takes is for the big boys with like forever profits just jumping in with their let's jump into this space and then Yeah. And you know something that we don't talk about enough but we will do this year is that open source is coming for this space as well. You know, like open source. And what it means is essentially if you can own your own hardware, then you can run it locally without any cost at all.

Is open source coming for AI video? LTX-2

51:28 You just need to have the hardware to be able to run it. Now, LTX Studio, LTX2 is probably the best in the open source category at the moment, and that's a Europeanbased one, mate. So, it's actually quite fascinating to see that, you know, where's the moat in terms of productivity for subscriptions when open source could essentially catch up really, really quick. And if anyone's questioning, well, LTX2 is nowhere near as good as Cance or Cle or anything like that, well, it might not be, but it can do stuff like this, which is honestly all you need for storytelling. [music]

52:27 [music] [music] And breathe in. Keep breathing. It helps. [music] Keep your back straight. Just bend your knees. You [music] got this. Life works better when it's shared. co grow together. Not a bad spec ad from an open source video model, right?

53:15 That is so is co an actual company or is co just like I don't know actually. I didn't research that part. You should find out. But that was that was made by Adam Palmer who is the creative director at Lyrix who is the team that actually opensourced the LTX2 model. So essentially it's the trend that we've been seeing in the last few weeks where in-house employees are some of the best people specialized at using their own tools and are able to produce, you know, great regular content using their own tools as a showcase to others of how they could also use it. Genius, right? Like marketing 101 right there. More people should be hired on the basis of them being able to be in-house directors just for that tool, I believe.

54:02 Yeah, that's a good ad as well. I was hoping I was like I really hope there's a like a like a call to action on this ad because it was a really good ad. Um I like that one. That's something that I would share. He was um Can you remember the Audible one that we showed a week or two ago? Uh he was Yes. Was it the same guy? Yeah. Same guy. So that that's what I mean like he's finding that level of prolificness now that like Dave or like Simon Mayer or someone is that they're producing these on like a one two week basis and brilliant and we're we've got a platform for it Adam so thanks very much. Now I've I've been saving the best till last mate. Um, this one is by a big agency, so I'm not going to lie. This one had a lot of people, a very talented people behind it.

Specsavers' Valentine's Day twist

54:51 And I I did a kind of like cliche newsletter write up cuz I was going to be away. Uh, and I I I smashed together the Super Bowl and Valentine's Day knowing that Valentine's Day was coming up. I'm not going to get a newsletter out for that. So, I I decided to smash both events together. And this Valentine's Day ad is probably one of the best ones I've seen in forever. I'm not going to say the brand behind it cuz as soon as I do, you'll probably like have some inkling as to the twist that's going to be perceived in this. But um I'm not Yeah, I'm not going to say anything else. Uh guys, let me know what you think about this. I was crying laughing at the script. The script is the bit that got me in this one.

55:37 Introducing [music] the most exciting innovation in couples connection and intimacy. Small [music] but oh so powerful. The moment you turn it on, you'll feel closer than ever. [music] AI powered technology enhances your senses. Discreet and [music] designed to be used anywhere. On date night, in a crowded bar, or even [music] in a work meeting. Cheeky, handsfree, [music] it lasts all day, no matter where you find yourself. The device your relationship has been missing [music] is a hearing aid.

56:26 Bring the spark back. Book a free hearing check for you and your partner at Specs Savers. Smart. 10 out of 10, mate. No, no comments. 10 out of 10. That was absolutely genius. An actual commissioned ad. That's a real piece by a big agency. Like I said, it's uh MG OMD agency in collaboration with Specs Savers and loads of others. It was just I I thought that like every single one of that was just perfect like Simon Mayor level of advertising storytelling because it was a like a a sexual voice. Every scene looked like it was like you know ambiguous as to what the product was but it was like close-up shots that you could

57:11 do in Nano Banana or something like that. And uh then the twist at the end being a hearing aid and specs like [laughter] the chef voice. Yeah. Yeah. In a chef's kiss. I was like, "Come on, man." And that's where that's where both of our lives are smashing together cuz that's a big brand real advertising campaign. But it could have been an AI generated spec ad literally every single one of those elements could have been AI if you had the right taste. Now taste means everything now, doesn't it? Because that could whole thing probably had multi-million dollar budgets and it could actually have just been generated by Simon Mayor and now we're in this like time of of of

57:58 advertising which is so exciting. Look at the comments, mate. It's going off in the comments. People are loving it. I'm glad I saved the best one till the mid part of the show cuz I saw that and I was like this isn't AI generated but they mentioned AI in it. You know, it was like AI powered. [laughter and gasps] So I was like, "Yeah, we can hold on, hold on, hold on, hold on. So this was AI generated or it wasn't?" No, it wasn't. That was a real ad by a big agency. But what shocked what shocked me about it was just how every scene looks like what Rory sends me. Like literally in weevy flows of like, you know, product shots of closeup photography and every single scene looks like it could have been made. Um, so but the hook, line, and sinker, as Eric says, it is just the twist.

58:46 It's the great storytelling. It's the, you know, it doesn't take a million dollar budget to make that, but it can and it works incredibly well. Like that's going to be an incredibly successful real ad run on TV for Spec Savers who every year, if you're not in Britain, they're just genius. You know, some of the They're one of the best. They've been in the UK. One of the best. Yeah. And now they always got an agency working on their behalf, don't get us wrong, you know, like generally they don't have in-house marketers that do this. It's usually Oglivvy or someone big that they're working with, but they just crush it every year. And uh it's a great company to make a spec ad for too cuz they've always got that cheeky twist, don't they? Like they're uh very few companies have that like love of people because of just the cheekiness.

59:35 You should have gone to Specs Savers, mate. is like one of the old times ads like yeah what Stu said what no AI so five years ago is that yeah so last year what made it a great ad distinctive assets with their tagline should have gone to spec savers yeah I mean what made it a great ad was the twist I mean the whole thing you were like this is a sex toy this is a sex toy every single scene like with your partner get closer together. That's why I said the script I'd have been just laughing so hard if I was reading that script. It wasn't going to be that cuz it was an advert. But I was just thinking what is it going to be? That's what I was trying to work out. I was like what is it going to where is where's this going?

1:00:23 And that's what the hearing aid twist mate was genius because it's it makes things so unsexy sexy. That's the twist really isn't it? It's like traditionally it's seen as like faux part or but they are just now beautiful pieces of technology that really change people's lives and you know and that's the thing with spec savers what they're trying to do is they're trying to push that side of the business as well right like a lot of optitians are trying to push the the hearing side of things especially because people are addicted to their to their headphones they've always got something in their their ears so that's that's a big thing um so Yeah, it's a good ad. It's a good [laughter] way to push that side of the bin to say get Yeah, basically get your ears checked. Oh, you know I said earlier I don't want to show IP. Well, I don't think this one counts as IP because

Will Smith eating spaghetti, Seedance 2.0 edition

1:01:14 essentially Will Smith eating spaghetti has become the the the test of all models. You know, I don't know how the internet made this the ultimate test of what what a model's capability is, but I did actually see someone make a Will Smith spaghetti monster in Sea Dance. So, let's just check that out as quickly. [groaning] Hilarious. Hilarious that that became the standard. I like that. The fact that Will Smith just embraces it like he just does like he'll do. Apparently does, doesn't he? Yeah. Yeah, he's got he's got to to be honest. He's got

1:02:02 It's pretty hilarious that he does do that. Right. on the last of the showcases before we watch some of the longer pieces and then um I think we're probably going to have an early show finish to be honest guys because I haven't really got a lot and uh um like I said I've just not been able to get a lot this week cuz I've been away. We have got some longer pieces though, so if people want to see that and uh let us know in the show in the future if we do want to see longer pieces. At the Chrome Rewards, I think the average length was about 8 minutes and it was um eight 8 to sort of 15 minutes roughly um for for each piece and and they're all very watchable by very good creators. It's just obviously, you know, we want to have, you know, what Paul suggested um that we could we could pause it, you know, and have commentary.

1:02:52 So like I could I could like yeah I had like a three minute section and then we all sort of discuss like what we thought of chapter one and then we could go back and then watch like two and then three and instead of just watching somebody else's content for 20 minutes straight you know it kind of feels a bit cheeky in terms of like you know we're not adding anything to it. Um but so I'd like to do that essentially on the longer pieces in the future. We'll basically pause it uh where I feel like we've got up to a certain transitional chapter and then we'll essentially recal what we think about it and then continue watching it like that if [laughter] if uh Streamyard will allow us to do that. Eric said just play the hearing aid ad for the last 20 minutes.

1:03:38 [laughter] Actually, you know what me and Eric uh talked about in New York, mate? And this is going to be a segment that we do more in the future. Um, remember how I did a segment about like brilliant ads of the past like 15 years ago and stuff that people might not be aware of if they're just getting into spec ads now? Well, Eric told me that he basically did one of the first comedy based insurance ads. So, I was like, "Send this." He he like changed up the entire insurance industry because it was very boring and dull and then it's he essentially got through a really good you know engaging funny and since then insurance has always been funny you know now everyone does so we're going to we're going to do that as like a piece and if you know anything that um in your country is like a legendary ad cuz in the

1:04:30 UK we got a lot of ads that a lot of American viewers will never have seen before and vice versa you your infomercials that are insanely uh like famous that we would just not be aware of. Let us know because that will be a segment and it won't be AI related but the idea of it is spec ads through sea dance are going to go up a level and now we want to showcase the best of advertising of history to inspire the next generation of spec ads. I think that's the justification for a sort of segment like that. You know, speaking of spec specs though, and uh this is the last demo I will show of sea dance before we get into the long form stuff. This one got me really excited, mate, because every time we we talk about sports physics,

Can Seedance 2.0 handle sports physics?

1:05:16 you're like, I'll send a football clip, you know, how does it do with dribbling? How is the sort of thing? Oh, I want to know as well, mate. And this one was like wow. If this is the sort of performance we can expect from sports, then maybe sea dance is going to be the spec one of choice. Let's see. I like [music] balance. I like strength. I like flow.

1:06:02 [music] I like speed, mate. That was great. That the water physics of the swimming when she's doing the front crawl and all the splashes just look like exactly how you'd expect them to look. That was the best one. like the others were like you could still tell with some of the other ones, but that was the one I was like that's very impressive with. I did actually come away with a Chroma Awards uh poster, Stew, but I haven't got it in the studio hung up yet. But I did come away with a bit of swag. So yeah, I never leave anywhere without swag, mate. If there's swag offered, I am taking it. Yeah, you are taking it. I'll tell a lie. Actually, there was one other short form piece from Sea Dance that I didn't even label

Seedance 2.0's war action scene

1:06:50 uh cuz it was so quick that I was grabbing these right before the show. So, I don't even know what this is going to be of. Let's just check it out as the last sea dance example. Come on. Come on. [music] [music] [music] Hold.

1:07:37 [music] [music] You did it. Oh my god. [music] [music] God damn. I was not expecting that. And uh cuz like I said, I didn't label it, but uh remember when Dave Clark came on and people were saying

1:08:25 uh some of his action scenes, oh, it doesn't look like the gun's firing or it's not coming, the bullets aren't coming out the end of the gun and it's so obvious and it throws me off. That looks like solved, you know, like one of the things where it looks way more realistic now. The camera's shaking, you know, like it feels much more dynamic and the movement feels realistic. And uh if there is that you had like Call of Duty or Battlefield or any of these, I wouldn't be surprised. I would have been like, "Okay, cool. That's their new ad." Like that good. I know. And there were definitely it's not flawless. Clearly, there are some imperfections, but just like how much it's improved the action sequences we can make now and the the sort of things that like that would have been

1:09:10 a multi-million dollar budget, you know, blowing up the houses and you know, the coolest shot in that whole thing is when the uh tank fired its thing and the camera sort of spinning round like in some and you're like, whoa, oh my god, this and it followed the bullet. I like that bit as well. Yeah. And and what I'm what I'm thinking there is like was that just text prompted? Like did they just have the first image of the tank and then the text prompt said fire the gun and do a 360 you know camera swell and that came out. Yeah. Cuz if that's the case and then the next scene and the next scene are related. You're like whoa this could be really really powerful stuff. Unless it was they done that they done just the normal scenes. They might have had f first and last frame. The bullet went

1:09:58 whatever way it first came out and then they said, "Right, from this bullet, can you now change it here?" So, they're editing within within that again. Like, you're like, cuz one of the things you could do is you could screenshot the like last frame of the generation you got previously and use that as the first frame of the next one. Um, but again, it's felt so smooth, you know, the transitions between clips. So either that's a very good editor or there are really really capable multi-shot like just jumping from frame to frame. It's really hard to know guys. You know I don't want to big it up too much because as I said I don't know what the west will get. All we're showing you this week is what China essentially has released to certain people and that's a version that they're using.

1:10:45 So it's not necessarily reflective of what we get to use in the next coming weeks. So what's Dave using? Because Dave has done stuff Dave Clark and a few others PJ as well like what have they have they they've got access from obviously must be from Cance themselves. No, it's like temporarily accessed through bite plus and all these other services. Like I said, they sort of popped it up as API holders for temporary until it got like rammed, you know, and then it got taken down cuz it just overloading servers and so it's it's small stage. It's a really bad roll out if you think about it because like I said if it is a disappointing western roll out like all the hype's going to be really really bad cuz it is incredible hype right now and I don't want to overstate it but it looks

1:11:32 like a real step up in so many categories sports physics action but not dialogue you know not as good as cling is definitely the dialogue king right now V4 could be the new dialogue and action, but who knows? That's still to come. Yeah, I'm definitely going to can't wait for it to go out. I just feel that um maybe they would have put it out quickly because to get on some of the cling hype, you know, like let's put it out, jump on the cling hype. Well, one of the things we know for sure is all the big ones and they're like, "Let's put it out first because at least we get some traction because they might have seen what the competition is doing and they're like, right, let's put something out before they do get some hype cuz they there's no point in putting

1:12:21 it out after what they've put they've come out with." Well, the Chinese stocks just rose insanely, you know, literally both of the companies that produce these [clears throat] models. And so yeah, let's see, you know, how influential it is on the west and whether or not the IP strictness of it all comes out and it neutes the model or whether we get a thing just as capable as the model that we're seeing. It really is uh multiple paths that could go down. We've got some longer form pieces that I'm so thankful that we've got really high resolution versions of that I'm going to add to the stage as like a separate user. Um, the first one is by Llo Gal, legend of the show. He did that Porsche ad. Remember the very first behind the scenes thing that we were like, man, this

Llo Gal's Spanish-language long-form film

1:13:07 he's still to this day, I think every video he makes is crushes. He's he is another Simon Mayer in many respects. And um this one is not in English, but I thought it's so good. And in this in the subtitles obviously be able to read it and and just the the quality mate like oh it makes me think that this year really is going to be these might be some of the biggest videos of the year in all mediums you know if the quality and the storytelling continues to be we're going to see like um we saw free pick originals cuz cavan the kid got picked up by that didn't he so we're going to start seeing original AI series of a really high standard very very soon. And this is a sort of teaser into that.

1:13:55 [music] [music] [music] [music] [music] [music] Beneficio. Fore! Foreign! Foreign! [music]

1:14:44 [music] [music] [laughter] Take foreign. [music] No.

1:15:32 [music] [music] [music] Fore! [music] Foreign! Foreign!

1:16:20 [music] [music] Right, I'm doing a pause adding us to the stage uh so far, mate. It's so groundbreaking, isn't it? It's just about emotion on the face. That's what I'm saying. Like he he pushes things to test, right? True emotion, multi characters in emotion. Like this is so watchable even though it's not in English, just with English subtitles and the lip sync and everything. You're just so immersed in the show in its long form.

1:17:08 And as Jimmy said, super excited by the feature of length stuff in this year. Like we're finally breaking through the intersection of being able to watch long form stuff and it be very watchable. We're halfway through and I thought I'd pause it here. Like this is the idea with the long form stuff is essentially to give some commentary on it. I definitely like it. I love Well, I love the Spanish culture as well. So I I just like I just like what this is about. This is this is a good one. It's brilliant, isn't it? and like uh I think he's living in Vietnam whether he speaks Spanish natively. I didn't even ask him before the show. I need to get him on the show to ask questions about how he's producing all of this because honestly, yes, it is great root music as well, Rob. I noticed that like the little acoustic guitar in the background really keeps the sort of like drama and

1:17:58 like it is. And to see this in high quality like this, this is a 2.5 GB file. Um, it shows that like with video upscaling and the right sort of like editing techniques, you can really polish something really nicely because this is not just raw output we're seeing from AI content here. This is upscaled, you know, probably done a lot of post-prouction on this and added a grain to it and all sorts of stuff like color grading and stuff to like make it feel truly like immersive and authentic. It's incredible, isn't it? I like it. It is really good. Anyway, I I will get back on with the show. That's what we're going to do with the longer form pieces, guys. We'll just sort of bring us back onto stage like that and then uh let it go on again.

1:18:49 [music] for [music] [music] [music] [music] Adrian. [music] Adrienne. Adrian,

1:19:34 [music] [music] [music] [music]

1:20:20 It is [music] imple. Easy. Go. [laughter] [music] [music] [music] And [music]

1:21:16 It is meigo. I'm telling you, mate, the storytelling that's going on is next level is storytelling. That's brilliant. I really like that. Like I think we saw the whole range of emotions there, you know, a tense argument, like real frustration, true laughter, like a twist, every it had everything, you know, like and and it didn't need the action sequences of Sea Dance and it didn't need a lot of the other stuff. It's just true like dialogue, narrative, storytelling, script writing, and uh doesn't need to be in English.

1:22:06 It can be in any language as long as it has good English subtitles. It's super watchable. Yeah. This here, I think, is what will worry Hollywood. It's And not so much Hollywood, but the the world of acting in general because you're looking at that and you're thinking they can do this. They don't need actors. And I think that's the worry that again that what I'm hearing from people. But the other side of it is I don't have the budget, but I have an idea. Should I stop not putting my idea out because of finance, which is what was happened for well centuries or decades. The other thing you've got to factor in though is that that comes from a truly incredible brain.

Will AI performances worry Hollywood?

1:22:51 Yeah. Like he's produced like six of some of the best AI things we've ever watched. And I've not seen many people capable of pulling off a scene like that. you know, Stefan earlier who did a shorter version in Cling 3, like that was good, but like to pull off something like that with all those skills on your own, like it's a true one of a kind like Dave or Rory or or some of the others that we know, PJ, Simon Mayer, there are like 10 or 20 of them that will continue to expand. No doubt there will be a few hundred that we know by the end of this year probably that are all of an incredible ilk, but truly there are the like top of the top which are doing things like this uniquely that others aren't. I don't see anyone else publishing that on social media.

1:23:37 I I just was astonished. I saw it and I was like, mate, please please send me the higher resolution version of this one specifically because I know again someone someone said who is this by? That's llo G. I'll put his uh LinkedIn into the chat. Yeah, he's been one of our standouts and as I said, he lives in Vietnam and I don't know whether he speaks native Spanish. I needed to ask him that actually. Um but yeah, just an incredible person to follow and doesn't get nearly enough engagement for what he deserves. Honestly, he gets picked up by a lot of people like Sanders and others who watch, you know, evolving AI cuz of the storytelling being some of the best, but by his own profiles alone, he's not getting nearly the love he deserves. So, go and flood him

1:24:23 uh with the love. I'm just trying to pick up his Yeah, trying to pick up his link here. Yeah, that was great. either he speaks it or he knows someone who speaks it because you wouldn't put that out if you weren't sure. I was thinking that honestly I was thinking that like he at least must have had a friend to reference you know for being able to do that but but he's never made anything Spanish in the past you know all of his previous content has been English so whether he speaks multiple languages at that at that fluency is itself impressive and another skill that most people don't have you know mate especially us Brits people like you living in Spain and immersing yourself in the language can truly pick up like a second thing.

1:25:11 But I, you know, sadly I've never been able to. No, I'm terrible at languages. I know my four-year-old is going to speak Spanish before I do. I'm just trying to learn so him and his mom don't have conversations without without me. So that's the main reason why. Yeah, you're you're doing the good dad move, mate. You're doing the good dad move. Mhm. So, you sent me over a piece in really high quality. The the war that um is this is Jimmy's piece, isn't it? Yep. We got a 4K version of Jimmy's piece. So, we'll do the same. I'll add it to stage and then I'll sort of pause it uh some way through. I haven't watched this one all the way through, so I wanted a true reaction to this one. And we'll have like a little bit of gab about that about halfway or somewhere.

Jimmy's War of Words

1:25:58 Let's have a go. Great, Jimmy, if you let us know some of the things like how how it was made, what you did, how long took, etc. And we'd love to have you on the show in the future to actually come on and chat with us as well. Thanks again for sending through the high-res 4K version. Let's go. [music] [music]

1:26:45 How did we get here? I heard it started at the top all the way to the White House. Good morning everyone. What have you got for me, General? Sir, your approval rating is a sinkhole. A goddamn smoking hole. We need something big and we need it now. Nothing moves numbers like a war, sir. This could be bigger than the Segway thing. You okay? War? That feels serious.

1:27:35 This is a great chance to field [music] test the new toys. Mr. President, I've only been here a week, so maybe I'm way out of line. I mean, a war sounds [music] great. But wars are messy and expensive. You'll be stuck in briefings for months. No golf, non-stop press, leaks everywhere. Let's be frank, half our gear barely works. What if we fake it? Call up someone harmless, somewhere hot, somewhere nobody cares about. We get them on board. We go to war. [music] Soldiers fly out. The media laps it up. On the ground, nobody fires a shot.

1:28:24 I mean, it [music] would save a fortune. Get me the president of what's it called again? Turk [music] Blamistan. [music] Van, what does America want now? You want a war? Absolutely. How about a fake one? [laughter] Stay with me. You get headlines. We get ratings. Our troops touch sand. The media eats it up. But behind the curtain, this is a summer camp with rifles. Interesting. You know, we have a holiday resort.

1:29:12 It could be very convincing. Perfect. You stage a little mobilization, maybe roll a tank through a banana grove. We will fly in some boys with cameras. Just need your full cooperation and strict secrecy. I once staged a coup with two actors and a goat. I know how to put on a show. I think we're in business. Sir, if we are doing this, we will need troops ready within 72 hours. All right, let's pause it there. So, it looks like there's a lot of uh things to unpack as Jimmy said. Uh KF News. Yeah, Texas conference. There's a lot of things um going on in this, isn't it? I love the color palette.

1:29:59 That's what I'm loving so far. you know, the close-ups, the sort of fisheye lenses, the color palettes, the characters, they're all very like Wes Andersony sort of like viby and it's all super like saturated colors. It's crazy, isn't it? Yeah. Like when you showed me the 4K cuz I didn't see this version like I just sent it across to you. I'm shocked at how the quality like Yeah. And I was looking I was like, "What? That's unbelievable." This is this is why we need to reach out to the creators to get the original files because the versions that get uploaded to social media and stuff get so heavily compressed that when you see these raw versions you're like wo and it can sometimes add a bit more lag because obviously I'm streaming a very high uh video like gigabyte wise but it's just it's it's worth it isn't it for these sorts of pieces.

1:30:50 Yeah. So far so good. Obviously I like the story line. I wish war was like that pretty much like no bullets are shot. Um yeah, he also said mid journey to design the style. I could tell it was a midjourney style. It was it was a very midjourney sort of like and that's maybe why I love it so much honestly Jimmy. It's like that typical like midjourney sort of color that no one else can get, you know? Like when I see these types of images created through other platforms as our first and last frame, I'm like, well, it's very accurate, but it's no style to it, you know? There's no like real colors. So, you've really made the color palette lens like beautiful. As Curt's pointing out, you've just you've really cracked it on that.

How War of Words got its Midjourney look

1:31:38 Funny that it's loosely based on reality. I think that's the kind of idea, isn't it? Is like uh it's almost like a parody of like what's going on in reality where just some guys phoning up someone else to make like massive decisions that influence giant countries and like turn turning countries into theme parks and you know the Gaza Strip and all of that, you know, it's all references. Yeah. For approval ratings. That's it. Oh, so a really nice piece of indepth thing. This is why it's worth pausing. So, it was a coa anamorphic lens can bring a lot of this to a camera style. So, if you're looking for some keywords to try to achieve this type of style that you're seeing on screen, definitely take what Jimmy just put into there. And uh I believe midjourney was the tool.

1:32:25 So, you've got a lot of what you need there already. You know, make it your own obviously. So ask for your own characters and scenery, but you've got the type of lens and the the type of style and the platform to use to get the aesthetic if you're looking to achieve something like this. Really, really cool stuff. All right, should we go back to watching it? Yeah, play some more. Let's do it. I mean, what the [music] It is with a heavy heart that I must reveal that the prize general vignia has been kidnapped by the evil Turkish military. Really?

1:33:11 Turk men a [music] Spanish enemy. If they think they can bully the United States of America, they've got another thing coming today. We are launching a full-scale invasion to eliminate this terrorist nation and bring peace to [music] the world. Mr. President, isn't this over the top? What about the risk to American lives? Heroes [music] stand up for what they believe in, and I believe in America. They will be protected by my thoughts and prayers. And guns. Loads and loads of guns. [applause] [music] We're live from the White House where

1:33:57 America has gone to war again. Welcome to the front line. I hope you pack [music] sunscreen because you've just been deployed to the most meaningless combat zone in US history. You're not here to fight. You're not here to think. You're here to look like heroes and shut the hell up. Let's get a few things [music] clear. This is a war. But not a real one. You will not fire a shot. You will not take a hit. You will not leak a goddamn word.

1:34:48 Because if you do your next tour, we'll be in a box marked confidential. Look tough, act proud. Do jumping jacks on camera like it's Normandy. So, what do we do all day? [music] Whatever the hell you want. [music] [laughter] [music] That seemed like a good little stop uh point. Jimmy, this is so much effort, mate.

1:35:37 It's all I keep thinking through watching this is like when you make something this long, just how many like edits you have to do and it's just so much effort. It's insane. Yeah. Like, how long did this take? How long did this take to make? Yeah. Yeah, this must have been stewing up for at least a couple of months, I'm imagining. Unless you unless you're just crazy with the generations and doing like hundreds a day or maybe thousands even. I don't know. And you said you was was it done in Google Pro as well? Is that the one? Is that how you is that what you filmed it in? Yeah, so Gemini Pro to develop a lot of the framing. It seems like learn hard on lean hard on dozens of hero images for the consistency. So yeah, that's that's actually a great talking point, mate. I saw a comment earlier.

Do you still need LoRAs for consistency?

1:36:26 Remember Lauras? Lauras was this like local model that you could make to sort of go that sort of thing. It may just be a part of history, you know. We thought it might be one of the most important breakthroughs for consistency or something, but it seems you can really lean on hero images now to get that consistency, you know. Um, a sea dance might bring a whole new level of that where it's like um one frame could be uh generating another frame which you could get another image from to start a new frame and just continue the creative cycle without needing Lauras at all. But I still think Lauras have their place for like brand consistency and exact specifications of products and stuff. You know what I think is interesting is that I think consistency

1:37:15 now is a standard thing. It looks like it is [clears throat] standard. Now Tomass is still giving love for the lawyers. You know any agency will know because if you work on clients um you have to have exact brand specifications. You can't be you know not even deviating 1% from the script of the brand guidelines. So especially when you're working enterprise level with someone like Coca-Cola or someone it's literally to the tea if you can or the lawyers will say no. Uh so there is a lot of love for Laura's dumbass and we don't you know excuse that I think they will like I said always have their place in commercial work but for just you know regular people making content I think that first frame is becoming good enough which is amazing cuz that itself is such a breakthrough compared to where we were for consistency

1:38:05 really big jump if you think about it like so much information is being transferred from one frame into the It's really a remarkable thing. It used to take dozens and dozens of images and then it still wouldn't do a very good job. Now it takes a single image and it does a remarkably good job. It's kind of incredible. Getting the love in the chat as well, Jimmy. Awesome work from Eric. So, uh, last comment and we'll move on. Writing just like as the writing took a few weeks last year for fun, then punched out the film in about three or four weeks after Eximus. Amazing. So, writing is obviously the place of you starting obviously with something so long like this. That's not surprising. Um, do you have a history of writing, Jimmy? Like obviously I'm guessing you background.

1:38:55 Yeah. Is script writing something that you do professionally or did you train it in any way like Dave did like actually go and study it in any way or did you just self teach? And it's 90% cleaning 2.6 six and a little sea dance 1.5 again just shows like the advancements in the models in just a single jump in those two things to three and two um but for doing something like this you and I did think about this mate anybody that's planning something long can't be using the latest models cuz it has to take a month and it's going to be using stuff that's at least a month old so like essentially the longer form pieces are always going be a step down from the spec ads or something probably from now on.

Can long-form AI films use the latest models?

1:39:42 Uh but I don't know how big that separation will be actually. We'll see I guess. Also, last question before we watch the rest of it. How much does something like this cost roughly? Oh yeah. Where are you using your credits to Jimmy? Are you using them in somewhere like Freepick or are you going directly to Cling and Seance? Um, and if so, you know, what sort of subscription or packages do you need to get something like this? Cuz it is, like I said, an incredible uh long piece of content. And it's a great thing for YouTube. Obviously, you're tuning in from YouTube and you're uploading it to YouTube. So, it's a great thing to make for your YouTube channel. Very, very watchable long form. All right, let's go back in and watch it whilst we wait for an answer.

1:40:31 Our top story tonight, [music] America stands tall once again. Operation War of Words praised as a shining example of tactical innovation. [music] With President Van's approval now at a historic 85%, many are calling this the bravest conflict [music] in US history. It's tough out there, but we will prevail. Despite no known [music] casualties, troop deployment has passed 20,000 under what the Pentagon calls a [music] non-lethal engagement model. While across the country, families are doing their part. It's so tough working [music] overtime getting the baby to sleep, keeping the country running. Yeah, but it's nothing compared to our boy's hardship.

1:41:18 Such brave men. Chug. Chug. Chug. Chuck [screaming] J. And that is why my dad [music] is a hero. Mr. President, we've got a problem. They always say that. What is it? Russia? Canada? Did Mexico rebrand? It's China, sir. They found out. What do they want? They want in. Okay, China, let's do this. We are now receiving confirmation that China has formally joined Operation [music] War of Words.

1:42:09 Sources suggest Turkey and France are next. We are for all intents and purposes in World War II. Operation War of Words is [music] a bloody good idea. Hello, Mexico. Welcome aboard. [music] Can we'll take another quick pause there just cuz you're talking about real life references.

1:42:54 I remember when Donald Trump came to Scotland and played his round of golf as the Epstein files were being released. Can you remember that? Oh my god, it was insane. And people were like actually like in the local Scottish villages going with signs like you know why are you showing up on the Epstein list and Epstein's face was like on the back of vans and stuff. It was crazy. I actually thought that was a reference more to George Bush. [laughter] George Bush something happened and and he made a statement and he goes now watch my golf swing. And then it was and it was like a it was a really serious thing that he said and he just said now watch my golf swing. And then just like went back to [laughter] the golf course and stuff. Oh well yeah the backwards hitting could have been a yeah a bush thing but I just was thinking about Trump in Scotland and how

1:43:42 that was like he was leaving the country to just tour Scotland and then went to a private golf course and it was all like kicking off in the news and it was just a really serene weird experience. Anyway, yeah. Isn't it incredible that you, you know, so like putting something together so long like this where you can take multiple pauses in cuz there's acts. He's he's built it into like six or seven acts. It's it's incredible like [snorts] and and and thinking about it actually you can chop them up to maybe YouTube shorts or something like act one, act two, and then you know like and follow for act three, act four. That's a really good release roll out plan there, Jimmy. It's a really good idea if you're making long form things, you know, have a short form version for social media for the people lacking attention.

1:44:29 Unfortunately, there's a lot of them in Gen Z and that, but um yeah, it's great. Great YouTube strategy. Really cool to see this. Anyway, let's watch the rest. [music] Silence. America, [music] you've been lied to. There is no war. What we have is a sand pit with a beer tap and some very well-tanned infantry. It's a sham. They call it Camp [music] Pina Colada. This This is your war. Our armed forces deserve more than spa days and spin class politics.

1:45:23 [sighs] All right, team. It's time, my fellow Americans. It's time you knew the truth. This was the war that never was. Not really. Every bullet, every battle, every drive to the line, it was faked. We made it all up. And yet, look around. Crime is down. Markets are up. Our nation is happier, healthier, richer than ever before. No, it wasn't real. But in every measurable way, this was the greatest success in [music] world history.

1:46:25 I think it's time to bring our boys home. [music] I [music] don't need to go up here. [music]

1:47:18 Got all of them. Heat. Heat. [music] [music]

1:48:07 [music] That was a really smart way to use the tools. on the like front of the vehicle like the MidJourney logo at the end there, Jimmy. That's brilliant, mate. To like finish it with a twist like that, make it very real. Yeah. Very serious. Very real. Like advertising usually has a comical twist and you expect it. Like you said earlier, mate, you know, you're kind of waiting for that twist. Whereas in films, you can you can end anywhere you want. You can kill the main character. You can make it dark. You can you can do anything. you know, you're in full control. With advertising, you kind of expect it to be something joyful because it's marketing and therefore you want to have a good sentiment around the brand.

1:48:56 You know, you don't really want to go away with a feeling of like, oh [ __ ] that feels really familiar and very real. Like Glenn said, like it felt like, oh no, that is our real world. You know, it's not even really satire here. It's like so much showmanship goes on in politics and you never know what's truly happening and there are truly men at war and dying, you know, and drones and stuff. It's disgraceful. It's uh you know, that reminded me there was a show back in the day in the UK. It was a big show called Black Adder and Yes. I think it was the fourth season they went to war. It was Rowan Atinson, wasn't it? Yeah. Rowan Atinson, Mr. Bean, he played it. Yeah. And not obviously as Mr. Um, but it was a comedy,

1:49:42 but the last I remember I never watched it, but in school we they the teacher showed us the last episode and it was a serious ending like that. So it was imagine it was funny like that film but then the end was like well hold on this is war and it's serious and that's why I like that as well. It just reminded me of that. So well done Jimmy. Thank you for sharing it with us. Exactly. Like it was it was satire and then it was serious and then it was rounded up in a really great chapter at the end. In fact, the last chapter was my favorite Jimmy of all the chapters. Some were very good. Uh, but the ending just made the chapters all fuse together in a very serious undertone, you know, which is a takeaway I you obviously wanted from something like that. So, and it looks like you've already got some fans following you on YouTube and a lot of people saying, you know, congrats and stuff.

1:50:30 You deserve it, mate. That feature was amazing. Thanks so much again for the 4K high-res uh version. Insane. That has almost got us through to the end of the show honestly because it was such a long piece and uh Cav Cav the Kids piece. We'll have to wait till next week and uh yeah mate what another week hey like can't believe Sea Dance has just popped off like this even though it's a weird roll out and none of us can actually use it yet. This is it's the most hype I've seen around something that can't be used yet uh probably ever. M and the thing is this is what the 12th of February. When we do next week's episode, there probably is going to be some other release. That's the crazy thing. Yep. And then hopefully we get the actual usable one. And whether or not the Western version is as good as the Chinese model we've been seeing all week in our algorithms and just shown on the show, who knows?

Seedance hype, a submission page and a possible day change

1:51:23 If not, I think there'll be a lot of VPN usage as someone said earlier, probably going through to use the Chinese version on China. Um because that does look truly insane. Whatever they're using looks like truly gamechanging and I don't use that word lightly. I think a lot of the tools that we've been showcasing recently are good breakthroughs but not truly gamechanging. Whereas that multi-shot capability is is something unique almost and action and sports and lots of the stuff that we couldn't really do in commercials yet look like they're now going to be capable. So, the standard is going to be really, really high. Exactly. Exactly. Looking forward to seeing where where it takes us. Yes, mate. And thanks again. We'll see you all next week. Look out for the event invite.

1:52:09 We're going to get um some announcements probably next week about how we're going to try and take the show to a bigger level cuz my co-founder Paul's going to come on and hopefully produce the show a bit more and we can curate the clips better, have a landing page for you guys to submit to that he's going to build. There's a lot of exciting things happening. So, uh, tune in and wait out for that. Especially Jimmy and that, you know, you're just sending it to us in DM right now, which we really appreciate. And then we're going to have a landing page for everyone else. So, you don't even have to submit stuff that you've made. If you just think this is a piece we should see and you've seen something amazing, we're going to have something for that, too. I you've just seen a clip. send over a link and then we'll uh we'll vet it and then see if it's a good fit for the show.

1:52:56 But no doubt you guys uh will have just seen incredible stuff cuz at the moment that's all I'm seeing with Sea Dance. It's like my whole algorithm is like whoa Dance C dance. Yeah. Yeah. Thanks so much for tuning in. All the all the love's coming in now cuz you guys are like a minute behind on LinkedIn. Really appreciate all of you guys. You guys have been almost our day ones. Some of you guys, you know, lit literally Glenn definitely and Eric definitely really appreciate you tuning in in all the different time zones around the world as well. Oh, one thing that we may be doing in the future cuz Paul um he he works from the library and the library closes on a Thursday.

1:53:43 So, it might be that we move to a different day of the week potentially to fit Paul in with the show. Uh, but just look out for the news about that. Um, if there is a schedule change, it will probably be at the same time so that the people in San Francisco can still tune in uh in your morning, but it will probably be on a different day potentially, Wednesday, Friday, something. We'll figure something out anyway. Uh, but just just in case you see a day change and like, is that right? Yes, it might be right. Cool. Cheers, guys. All right, guys. Have a good week and we'll see you next week or on LinkedIn sometime. And hopefully I'll have my mic back. All right, guys. Cheers. See you later. Take care.