01The short answer
Who is Dave Clark?
Dave Clark is a Los Angeles writer-director and DGA commercial director who co-founded Promise, a generative AI film and TV studio, and is its Chief Creative Officer[2][6]. Known online as Director Dave Clark (YouTube @Afraid2Sleep) and @Diesol on X, he made the AI films Battalion, THE CLEANER and Plume, launched Google's Flow with his short Freelancers at Google I/O 2025, and won second place and $500,000 in xAI's Grok Imagine Super Bowl ad contest[9][15][16][19][24]. In August 2026 Promise announced he would direct its first feature, Touch Grass[29].
- Studio
- Promise, co-founded with George Strompolos and Jamie Byrne in November 2024; Chief Creative Officer[6]
- Trained
- Fine arts and filmmaking at Pratt Institute[4]
Page updated 29 October 2026 · 53 sources
02By the numbers
Dave in numbers
03Biography
The Dave Clark story
Pratt, advertising and the DGA
Dave Clark grew up in a military family. His father collected films and his grandfather was a painter and schoolteacher, and he went on to study fine arts and filmmaking at Pratt Institute[4]. He started as a creative director in New York advertising, then became a commercial and brand-film director and a member of the Directors Guild of America[3][4]. His clients have included Coca-Cola, HP, Intel and Snapchat[3][4].
Horror runs through his work. His YouTube channel is called Afraid2Sleep, and the oldest film still on it is WHITE VAN, a live-action horror short posted in April 2022, before any of his AI work[1]. In January 2024 Curious Refuge reported him represented by UTA for features and Secret Level for commercials[4].
The script nobody could picture
After the pandemic he moved from New York to Los Angeles to pitch Hollywood as a writer-director[3]. Executives told him they couldn't visualise his script, so he turned to text-to-image AI to show them[3]. By mid 2023 he was posting AI films: the horror short #URDEAD in June, a 90s sitcom pastiche in August that passed 90,000 views, and NinjaPunk on 31 August, a neon cyberpunk short whose end credits name Midjourney for the imagery, Runway Gen-2 for the motion and Adobe Premiere for the edit[1][17].
That October his zombie short Dead Invasion won the Pika Labs Halloween Film Competition[13]. In December he made a 30-second spec ad for Adidas during a coffee break; it went viral on Reddit and LinkedIn, and he says it is what led to Promise[3][23]. On Christmas Day 2023 the trailer for Another, a hybrid of live action and AI horror with Rob Nederhorst as VFX supervisor, took off as well[5][31].
I'm still a filmmaker first.
Dave Clark[4]
Family history, told as science fiction
Borrowing Time, released on 16 January 2024, turned his father's experience as a Black man in the 1960s into science fiction with a time-travel twist[14][5]. He made the images in Midjourney, animated them in Runway and voiced the characters himself through ElevenLabs speech to speech[5]. It passed 110,000 views on X, was mentioned in Forbes and drew studio interest in a feature version[5][14]. A month later he walked Dan Shipper through the whole workflow live on Every's How Do You Use ChatGPT? podcast[5].
Battalion followed on 26 September 2024: five minutes about a 1960s man revisiting his grandfather's D-Day, and the 320th Barrage Balloon Battalion, the only African American unit to come ashore at Omaha and Utah Beaches[15]. Motionographer handpicked it[32]. Two weeks earlier he had been the special guest on AI LIVE, show #45, then billed as the In A(I) Nutshell Live LinkedIn Podcast[38].
Promise
On 19 November 2024 Promise launched as a generative AI film and TV studio, co-founded by Clark as Chief Creative Officer with George Strompolos, the former Fullscreen chief executive, and Jamie Byrne, formerly of YouTube, and backed by Peter Chernin's North Road and Andreessen Horowitz[6][33]. In February 2025 Promise announced development deals and residencies for AI artists including Junie Lau, Guillaume Hurbault, Ryan James Phillips, The Reel Robot, Cyncratic and MetaPuppet[7], and two weeks later it bought the AI film school Curious Refuge, where Clark also teaches[8][34].
Google, Adobe and a film for every model
Google approached him to make a film with its research team for Google I/O[37]. The result, Freelancers, about two estranged adopted brothers on similar quests, was showcased on 20 May 2025 when Google launched Flow and Veo 3[9][52]. The same day Google's AI Futures Fund invested in Promise, TheWrap reported Michael Ovitz among its backers, and NinjaPunk was announced as a feature he is directing[10][11]. His run of Veo 3 shorts that month, SWAT, GLIDER MAN and THE CLEANER, are still his most watched films, and in June he joined Junie Lau and Henry Daubrez on Tribeca's Flow panel[1][30].
On 29 October 2025 My Friend, Zeph premiered at the Generative AI Film Festival at Adobe MAX in Los Angeles[12]. He cast real actresses, shot on a practical set and on blue screen with virtual production, and built the worlds with Adobe Firefly[12][3]. Dedicated to his daughter, it follows Maya, who is putting off a college application until Zeph, her imaginary friend from childhood, pulls her back into a world that is falling apart[39].
The process required human artistry, and we could now fuse human performance with AI world-building.
Dave Clark[12]
2026: prizes, a festival and a feature
In February 2026 he made MIRA with early access to Kling 3.0, every shot grown from one start image, and it passed 350,000 views on X[35]. Four days later his 30-second ad about a boy's dream of reaching space took second place and $500,000 in xAI's Grok Imagine Super Bowl ad contest[24][25]. His psychological thriller Tairell Isn't Real was named an Honoree at Runway's AI Festival 2026 at Lincoln Center on 11 June[26], and on 17 July he released Plume, a 21-minute film about an astronaut sent to Enceladus for fresh water while his son grows up without him[19].
On 31 July Promise was named in the 2026 Disney Accelerator[27][28]. In August, as AI Films summarised Deadline's report, Promise announced its first feature: Touch Grass, a hybrid psychological horror about the dead internet theory, directed by Clark and produced by Brad Miska of Bloody Disgusting and Chris White, an executive producer of The Backrooms[29].
On AI LIVE
Since Ep 98 the weekly show has played 13 of his pieces across 12 episodes, from My Friend, Zeph to a Halloween short made by his kids[39][50]. Six went to the audience vote, and Overture took all fifteen votes as 1s[47]. Chris Branch calls him the GOAT, and the chat said the same during Plume[39][49].
04Career timeline
From spec ads to a studio and a feature
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31 August 2023
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30 October 2023
Dead Invasion wins
His zombie short wins the Pika Labs Halloween Film Competition.[13]
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5 December 2023
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16 January 2024
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12 September 2024
Guest on AI LIVE
Special guest on show #45, then the In A(I) Nutshell Live LinkedIn Podcast.[38]
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26 September 2024
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19 November 2024
Promise launches
Co-founded with George Strompolos and Jamie Byrne. He is Chief Creative Officer.[6][33]
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24 February 2025
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20 May 2025

Freelancers at Google I/O
His short launches Flow and Veo 3. Google's AI Futures Fund invests in Promise.[9][10]
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1 June 2025
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29 October 2025
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8 February 2026
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11 June 2026
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17 July 2026
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31 July 2026
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10 August 2026
Touch Grass
Promise's first feature, a dead internet horror, with Clark directing.[29]
05Body of work
Filmography
His films, spec ads and model tests, newest first, with live YouTube view counts. Dates are YouTube upload dates; some premiered on X first. Tap any card to watch.
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2.1K views
Series test · 9 Oct 2026Cleaner 3 (Kling 4.0 and Seedance 2.5)
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13.7K views
Short film · 8 Sept 2026Haul (Prologue)Original sci-fi thriller
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17K views
Short film · 17 Jul 2026Plume21 minutes, his longest
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1.62K views
Horror short · 9 Jun 2026The Boo Hag Will Get YouShown on AI LIVE Ep 123
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2.7K views
Short film · 11 May 2026Overture100/100 on AI LIVE Ep 120
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1.35K views
Prompt share · 9 May 2026Disastership92/100 on AI LIVE Ep 120
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1.71K views
Music video · 25 Apr 2026MASK ON (AFRAID2SL33P music video)His own music project
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3.73K views
Short film · 24 Apr 2026Tairell Isn't RealRunway AI Festival 2026 Honoree
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1.93K views
Animated concept · 20 Apr 2026PAPERCUTMade for his son
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25.9K views
Model test · 28 Feb 2026Seedance 2.0 is Incredible for Fight ScenesThe freefall to a helicopter
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4.79K views
Ad · 8 Feb 2026Grok Imagine Super Bowl adSecond place, $500,000
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12.9K views
Short film · 4 Feb 2026MIRA350K more views on X
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7.55K views
Short film · 28 Dec 2025The Cleaner II: Swan SongTen minutes
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4.58K views
Collaboration · 3 Nov 2025Enter The ClosetWith 23 other AI artists
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6.19K views
Short film · 29 Oct 2025MY FRIEND, ZEPHAdobe MAX 2025
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179K views
Model test · 11 Oct 2025My Very First Sora 2 Short Film100% text to video
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39.2K views
Model test · 13 Jul 2025My Most Insane Veo 3 Film Using 100% Automated JSON Prompting
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18.8K views
Short film · 8 Jun 2025MIND TUNNELS
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239K views
Short film · 1 Jun 2025THE CLEANERVeo 3 in Flow
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148K views
Short film · 27 May 2025GLIDER MANVeo 3 in Flow
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199K views
Short film · 21 May 2025SWATVeo 3 in Flow
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33.9K views
Short film · 20 May 2025FreelancersGoogle I/O 2025
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4.38K views
Hybrid first look · 10 May 2025NinjaPunk First LookLive action plus AI
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13K views
Trailer · 29 Dec 2024California Monsters (trailer)Veo 2
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18K views
Model test · 11 Dec 2024My First Sora Short FilmMade in 24 hours
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18.1K views
Spec ad · 3 Oct 2024Nike AI Spec CommercialKling
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167K views
Short film · 26 Sept 2024BattalionHis first five-minute film
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239K views
Trailer · 5 Aug 2024The Best AI Generated Trailer I've Done to Date (Midjourney 6.1)
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57.1K views
Model test · 12 Jun 2024New Luma AI Dream Machine Image to Video is Insane!
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36.5K views
Short film · 16 Jan 2024Borrowing TimeFor his father
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16.7K views
Trailer · 22 Dec 2023Another (trailer)Live action plus AI horror
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42.4K views
Spec ad · 5 Dec 2023AI Spec Adidas Commercial Made During Coffee BreakThe ad that led to Promise
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116K views
Short film · 31 Aug 2023NinjaPunkNow a feature in development
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91.1K views
Pastiche · 23 Aug 202390s Sitcom according to AI
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10.8K views
Horror short · 13 Jun 2023#URDEAD
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21.6K views
Live-action short · 22 Apr 2022WHITE VANBefore his AI work
Views, ranked
Every film on this page, by YouTube views
View counts from YouTube as of 28 October 2026.
06The vault
Six films, frame by frame
Pick a film from the vault and scroll through the moment it is known for, frame by frame from his own uploads. Then the making of My Friend, Zeph, a film for every new model, and how AI LIVE's audience voted.
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IBattalionThe D-Day opening, 2024.Reveal it↓
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IITHE CLEANERThe "behind you" reveal, 2025.Reveal it↓
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IIIThe Seedance fightA freefall to a helicopter, 2026.Reveal it↓
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IVNinjaPunkThe monster in the street, 2023.Reveal it↓
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VBorrowing TimeThrough the portal, 2024.Reveal it↓
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VIPlumeThe Enceladus title, 2026.Reveal it↓
BATTALION0:07.50
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03
05
06
08
Film I · Battalion, from 0:00
Eighteen seconds from a burning sea to the landing craft
FromBattalion, 26 September 2024
Battalion opens on an aerial shot of a beach on fire, cuts to a soldier's helmet in the surf under the title D-Day: June 6, 1944, then to a face rising out of the water, a bloodied hand and the packed landing craft[15]. Around it sits a warm 1960s frame story, a man revisiting his grandfather's war, and the film ends on the unit it was made to remember[15].
End cardOn D-Day, the 320th Barrage Balloon Battalion was the only African American unit to come ashore at Omaha and Utah Beaches in Normandy.[15]
THE CLEANER1:21.50Shot 1 of 4Behind you
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03
05
06
08
Film II · THE CLEANER, from 1:21
A man drinks by the fire. Someone is already in the room.
FromTHE CLEANER, 1 June 2025
A masked hitman drives a silver sports car down a forest road to a modernist glass house, kills the target and cleans up after himself[16]. This is the turn: the target sips a drink by the fire while the cleaner stands behind him, the fire burns, and the gun comes up in a gloved hand[16]. He made it with Veo 3 in Google Flow, and it is his most watched film[16][1].
They don't look like they're warping. It's incredible. We are finally here.
SEEDANCE 2.00:43.500.00sGlass to chopper
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Film III · Seedance 2.0 fight, from 0:36
Through the glass, down the tower, into the sky
FromSeedance 2.0 is Incredible for Fight Scenes, 28 February 2026
When a model launches he tests it with action. Here masked men brawl through a tilting skyscraper office, one crashes out through the glass, free-falls past the tower and reaches for a passing helicopter as the building comes down[20]. On AI LIVE the hosts compared it to a James Bond opening, and Andrew Davis had never seen a fight this intricate on a collapsing building[43].
You'd have to basically be in the top 1% of filmmakers to even pretend that a budget like this would be possible.
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03
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06
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Film IV · NinjaPunk, from 1:46
A neon city, a katana, and something bigger than the buildings
FromNinjaPunk, 31 August 2023
His signature world from 2023: rain-slick neon streets, sword duels on rooftops, motorbikes and a kaiju over the city[17]. Here a lone figure looks out over the skyline, then the camera finds the creature between the towers, its red eyes, and the street it is about to take[17]. In May 2025 NinjaPunk was announced as a feature he is directing at Promise, and a hybrid live action first look followed[10][1].
End creditsImagery: Midjourney. Motion: Runway Gen-2. Edit: Adobe Premiere.[17]
BORROWING TIME2:02.00
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Film V · Borrowing Time, from 1:52
His father's 1960s, with a time machine
FromBorrowing Time, 16 January 2024
Borrowing Time tells his father's experience as a Black man in the 1960s with a time-travel twist[5][14]. In this stretch a torch-lit crowd gives way to a son at his father's hospital bed, a hand on a device, a man sealed in a pod, then a nebula, a ring of light and a burst of fire across space[18]. He made the images in Midjourney, animated them in Runway, performed the voices himself and turned them into each character with ElevenLabs speech to speech[5].
Dedicationfor my Pops[18]
- Frames
- Eight stills, two seconds apart, 1:52 to 2:06[18]
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03
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Film VI · Plume, from 0:00
Twenty-one minutes, opening on the ice of Enceladus
FromPlume, 17 July 2026
An astronaut is sent to Saturn's moon Enceladus to find fresh water for a planet that is running out, while his son grows up without him[19]. The film opens on the curve of the moon under a rising sun, its ice plumes climb, Saturn's rings slide past, and the title breaks through the ice[19]. He wrote, directed and edited it; AI LIVE played the first five minutes in Ep 126, and Chris Branch was left wanting the rest[19][49].
The barriers are getting smaller. The stories don't have to be.
My Friend, Zeph · The making of
Where the set stops and the AI starts
He told Chris Branch he loved that people couldn't tell where the AI stopped[39]. Real actresses, a practical set, blue screen with virtual production, and worlds built with Adobe Firefly[12][3]. Every frame here is from his own making-of film[22]. Drag the line, or just scroll.

Two shots of the same actress from the making-of, seven and a half seconds apart, not one frame before and after[22].

Both frames from The Making of MY FRIEND, ZEPH[22].

From the making-of[22]. Adobe's own write-up covers the Firefly workflow[12].
A film for every model
When a new model lands, he makes something with it
Fourteen of his model films, 2024 to 2026, with YouTube views. Asked on AI LIVE how he finds the time, Chris Branch's answer was whenever he can, including two films generated on one transatlantic flight[40][1].
01
Luma Dream Machine
Image to video on Luma's new Dream Machine[1].
02Most watched
Midjourney 6.1
The trailer he called his best to date, and one of his most viewed uploads[1].
03
Kling: a Nike spec ad
A spec commercial made with Kling[1].
04
Sora, in 24 hours
His first Sora short film, made in a day[1].
05
Veo 2: California Monsters
A disaster-monster trailer on Google's Veo 2[1].
06
07
08
Veo 3.1: Bloom
An animated short from a single image[1].
09
Kling 2.6: Tenant
A super-short film with Nano Banana Pro and Kling 2.6[1].
10
11
Kling 3.0: MIRA
One single start frame, early access, 350K more views on X[1][35].
12
Seedance 2.0: the fight
The freefall to a helicopter[20].
13
Seedance 4K: Blackwaters
A Southern Gothic tale, his first test of Seedance at 4K[1].
14
Kling 4.0 and Seedance 2.5: Cleaner 3
THE CLEANER, remade again on the newest models[1].
Two years apart
Borrowing Time in 2024 versus MIRA in 2026
Two of his shorts, made 25 months apart, with the workflow he described for each[5][35].
From the Every podcast, his X post for MIRA and AI LIVE Ep 107[5][35][41].
The method
How he makes a film, as he showed it on Every
He walked Dan Shipper through it live in February 2024. The models have changed since; the habits haven't[5].
- 01 Script first AI started as a way to show executives a script they couldn't picture[3].
- 02 Ideate with a GPT A custom GPT trained on his past chats, used like a mentor[5]. ChatGPT
- 03 Make the stills Short shot prompts at 16:9, then upscale and vary[5]. Midjourney
- 04 Shoot takes Generate like takes on set: "Sometimes it takes 20"[5]. Runway, now Kling, Veo, Seedance
- 05 Upscale and composite Up to 16x, slow motion, layers and masks in the edit[4][5]. Magnific, Topaz, Premiere
- 06 Perform the voices He reads the lines himself, then converts each voice[5]. ElevenLabs
On craft
Filmmaker first
I still love shooting on set, and directing actors is my favorite thing to do.
I'm not saying make AI movies, but make it part of your pipeline.
AI isn't one size fits all.
You do multiple takes and then you see what's the best.
tell your stories by any means necessary
There's going to be real filmmakers with real cameras and AI artists on set, actually generating things that go on to blue screens, green screens.
07Toolkit
What Dave makes it with
- Seedance 2.0core
The fight film, THE CLEAN3R, The Boo Hag and Disastership. He packs every cut into one 15-second prompt with Omni reference.[20][36][42][48]
- Klingcore
MIRA on Kling 3.0 from one start image, and Cleaner 3 on Kling 4.0.[35][1]
- Veouses
Freelancers, SWAT, GLIDER MAN and THE CLEANER, all made in Google Flow.[9][16]
- Google Flowuses
He launched it at Google I/O 2025 with Freelancers.[9]
- Adobe Fireflyuses
The worlds of My Friend, Zeph, planned in Firefly Boards.[12][3]
- Nano Bananauses
Reference images on My Friend, Zeph, and start frames since.[3][22]
- Sora 2uses
His 100% text to video Sora 2 Pro short, 179K views.[1]
- Runwayuses
Gen-2 on NinjaPunk, Motion Brush on Borrowing Time, Gen-4.5 in 2026, and Seedance inside Runway for THE CLEAN3R.[17][5][40][36]
- Magnificuses
- Topaz Labsuses
Upscaling and frame interpolation for slow motion.[4]
- ElevenLabsuses
Speech to speech from his own performance.[5]
- Sunouses
- Grok Imagineuses
The ad that took second place and $500,000.[24]
- Midjourneythen
- ChatGPTthen
A custom GPT for ideas and prompts.[5]
Core: in most recent films. Uses: regularly or for specific projects. Then: his 2023 and 2024 stack.
08In their own words
Dave, on the record
I think AI is the best opportunity for anyone if they want to become a creator or filmmaker or an artist
I honestly think the first feature-length film will be an animated film, a Pixar-type film, completely done in AI.
I don't have to work 18-hour days anymore.
Google approached me and asked if I would be down to collab with their research team to create a film for Google I/O.
This changes how films get made.
I Think We Can Stop Calling Them "AI Films" Now
I'm still a filmmaker first.
09On AI LIVE
Dave on AI LIVE
Special guest on show #45 in September 2024[38], and his work reviewed live on the weekly show since Ep 98.
Work reviewed on the weekly show 12 most recent of 13
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Ep. 135 · 20 Oct 2026 · Featured workHappy Halloween from the ClarksDave Clark, one of the first big AI filmmakers ever shown on AI LIVE, has been making AI work with his family, and this Halloween short is, as Chris understands it, entirely made by his kids.78/100 from 9 live votes
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Ep. 126 · 21 Jul 2026 · Featured workPlumeDave Clark's longest fully AI short film to date runs 21 minutes, so we showed the first five.82/100 from 14 live votes
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Ep. 123 · 16 Jun 2026 · Featured workThe Boo Hag Will Get YouDave Clark's latest, made with Seedance 2.0 and drawn from the urban folklore of the Boo Hag: a boy who won't stop watching cartoons is warned that if his room isn't clean, the Boo Hag will get him, and a creepy chant of
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Ep. 120 · 12 May 2026 · Featured workOvertureThe first of two Dave Clark films back to back, a reminder of the early days of the show when Dave had something new every week.100/100 from 15 live votes
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Ep. 120 · 12 May 2026 · Featured workDisastershipDave Clark always wanted to make a film where a breakup happens at the end of the world, and he made this one on a Friday night with an idea and some Red Bull, as his post puts it.92/100 from 12 live votes
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Ep. 119 · 5 May 2026 · Featured workMASK ON (Music Video)A music video for AFRAID2SL33P, Dave Clark's music project, directed by Dave, a week after the film he made with his son.100/100 from 10 live votes
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Ep. 118 · 24 Apr 2026 · Featured workPAPERCUTThe story behind this episode's title.95/100 from 10 live votes
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Ep. 117 · 14 Apr 2026 · Featured workTHE CLEAN3R (Part 3)The third instalment of Dave Clark's trailer series for THE CLEAN3R, made with Seedance 2.0 inside Runway, upscaled with Magnific and scored with his own Suno track, an opera trap meets dubstep hybrid Chris couldn't stop
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Ep. 111 · 3 Mar 2026 · Featured workSeedance 2.0 is Incredible for Fight ScenesDave Clark pushed Seedance 2.0 where he knows it's strongest: a one-minute fight between masked men on a falling building, with a helicopter and a dive.
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Ep. 110 · 26 Feb 2026 · Featured workDave Clark's 15-second Seedance 2.0 testChris spotted this from Dave Clark of Promise just before the show went live: a single 15-second Seedance 2.0 prompt with all the cuts baked in, made with the new Omni reference feature, where you can feed in several sce
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Ep. 107 · 5 Feb 2026 · Featured workMiraThe first big Kling 3.0 film of the night, played from the high-resolution raw file Dave Clark sent in.
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Ep. 106 · 29 Jan 2026 · Featured workAlternate Mars 1984Runway Gen-4.5 finally got image to video in the week of the show, and Dave Clark, now running Promise Studio, did what he does with every new model: made a short piece to show it off, entirely in Runway image to video.
10Press and awards
Dave in the press
- xAI · 8 Feb 2026Grok Imagine Super Bowl ad contest: second place, $500,000An ad about a boy's dream of reaching space.[24][25]
- Runway · 11 Jun 2026Runway AI Festival 2026 Honoree: Tairell Isn't Real[26]
- Pika Labs · 30 Oct 2023Pika Labs Halloween Film Competition winner: Dead Invasion[13]
- Deadline · August 2026Promise AI horror feature Touch Grass (Dave Clark, The Backrooms, Bloody Disgusting)The original report. Paywalled; this page relies on AI Films' summary.
- No Film School (Jourdan Aldredge) · 4 Nov 2025How Dave Clark of Promise Studios is Striving to Bring Balance to the World of AI FilmmakingNew York to LA, the Adidas ad and My Friend, Zeph.
- Adobe Blog · 29 Oct 2025Behind the shorts at the Generative AI Film Festival at MAX 2025
- Tribeca Festival · June 2025Behind the Lens: AI Filmmaking with Flow from GooglePanel with Junie Lau and Henry Daubrez.
- Google Blog · 20 May 2025Meet Flow: AI-powered filmmaking with Veo 3Features Freelancers.
- Tubefilter (Sam Gutelle) · 20 May 2025Artistic AI startup Promise goes full speed ahead, lands Google investment and partnership
- TheWrap · May 2025Promise AI Studio Adds Google, Michael Ovitz as Investors
- PRNewswire · 24 Feb 2025Promise Acquires Curious Refuge to Empower and Discover Generative AI Storytellers Worldwide
- Tubefilter (Sam Gutelle) · 11 Feb 2025Promise announces development deals for 'groundbreaking' AI artists
- Analytics India Magazine (K L Krithika) · 3 Dec 2024This AI Horror Movie Will Chill Your SpineOn Another.
- Digital Music News · 21 Nov 2024A Film Studio Focused Entirely on Generative AI Gets Huge Backing from Peter Chernin and Andreessen Horowitz
- Tubefilter (Sam Gutelle) · 19 Nov 2024Launch report: Promise, a generative AI studio from George Strompolos and Jamie Byrne
- Motionographer · 2024Dave Clark | Battalion *Handpicked*
- Every (Dan Shipper) · 27 Feb 2024How a Hollywood Director Uses AI to Make MoviesHis full workflow, demonstrated live.
- Curious Refuge · 24 Jan 2024How AI Changed Advertising Forever | A Chat with Dave Clark
11Collaborators
Who Dave works with
- George StrompolosPromise co-founder and CEO, formerly chief executive of Fullscreen[6]
- Jamie ByrnePromise co-founder, formerly of YouTube[6]
MetaPuppetSigned by Promise in February 2025; his Kyra screened alongside My Friend, Zeph at Adobe MAX 2025
Henry DaubrezFellow Flow launch filmmaker; shared Tribeca's 2025 Flow panel- Curious RefugeAI film school bought by Promise in February 2025; he teaches there
Andrew DavisAI LIVE co-host who has reviewed his films live since Ep 98
Chris BranchAI LIVE host; showed 13 of his pieces between Ep 98 and Ep 135
Paul ParsonsAI LIVE producer; rebuilt his shared Disastership prompt in Seedance live on Ep 120- Rob NederhorstVFX supervisor on Another[31]
- Brad Miska and Chris WhiteProducers of Touch Grass[29]
- GoogleInvited Freelancers for the Flow launch at Google I/O 2025; its AI Futures Fund invested in Promise
12Questions
Questions about Dave
Who is Dave Clark, the AI filmmaker?
Dave Clark is a Los Angeles writer-director and DGA commercial director who co-founded the generative AI studio Promise in November 2024 and is its Chief Creative Officer. He posts as Director Dave Clark on YouTube (@Afraid2Sleep) and @Diesol on X, and is known for Battalion, THE CLEANER, Freelancers, My Friend, Zeph and Plume[1][2][6].
Is this the Dave Clark from the Dave Clark Five, or the former Amazon executive?
No. This Dave Clark is the AI filmmaker behind Promise, @Diesol on X. He is not the English drummer who led the Dave Clark Five, and not the former Amazon Worldwide Consumer chief executive who later ran Flexport.
What is Promise, and what does Dave Clark do there?
Promise is a Los Angeles generative AI film and TV studio launched on 19 November 2024 by George Strompolos, Jamie Byrne and Dave Clark, backed by Peter Chernin's North Road and Andreessen Horowitz. Clark is co-founder and Chief Creative Officer. Promise has since bought Curious Refuge, taken investment from Google's AI Futures Fund and joined the 2026 Disney Accelerator[6][8][10][27].
What is Dave Clark's YouTube channel?
Director Dave Clark, at youtube.com/@Afraid2Sleep, with about 23,000 subscribers. His most watched film there is THE CLEANER, with about 239,000 views[1][16].
What are Dave Clark's best-known AI films?
THE CLEANER, SWAT and GLIDER MAN (Veo 3, 2025), Battalion (2024), NinjaPunk (2023), Borrowing Time (2024), Freelancers for Google I/O 2025, My Friend, Zeph for Adobe MAX 2025, MIRA (Kling 3.0, 2026), Tairell Isn't Real and Plume (2026)[1][9][12][26].
What is Battalion about?
A 1960s man revisits his grandfather's D-Day story. The film honours the 320th Barrage Balloon Battalion, the only African American unit to come ashore at Omaha and Utah Beaches in Normandy. It runs five minutes and was released on 26 September 2024[15].
What film did Dave Clark make for Google Flow?
Freelancers, about two estranged adopted brothers on similar quests, made with Veo in Flow and showcased when Google launched Flow at Google I/O on 20 May 2025. He says Google approached him to make it with its research team[9][37].
How was My Friend, Zeph made?
As a hybrid: real actresses on a practical set and on blue screen with virtual production, worlds generated with Adobe Firefly, a robot textured in 3D, and reference images made in Nano Banana. It premiered at the Generative AI Film Festival at Adobe MAX 2025[12][3][22].
Did Dave Clark win the Grok Super Bowl ad contest?
He came second, which paid $500,000, in xAI's Grok Imagine Game Day ad contest in February 2026, with a 30-second ad about a boy's dream of reaching space[24][25].
What is Touch Grass?
Promise's first feature film, announced in August 2026: a hybrid psychological horror about the dead internet theory, directed by Dave Clark and produced by Brad Miska of Bloody Disgusting and Chris White. These details come from AI Films' summary of Deadline's report[29].
What AI tools does Dave Clark use?
Recently Seedance 2.0, Kling, Veo in Google Flow, Sora 2, Adobe Firefly, Nano Banana and Runway, with Magnific and Topaz for upscaling, ElevenLabs for voices, Suno for scores and Premiere for the edit. His 2023 and 2024 films used Midjourney, Runway and a custom GPT[1][3][5][36].
How did Dave Clark get into AI filmmaking?
After moving from New York to Los Angeles to pitch as a writer-director, he found executives couldn't picture his scripts, so he used text-to-image AI to show them. His 2023 shorts, and a viral spec ad for Adidas, led to Promise[3].
What is THE CLEANER?
His series about a masked hitman, which he remakes on each new model: THE CLEANER (Veo 3, June 2025), The Cleaner II: Swan Song (December 2025), THE CLEAN3R (Seedance 2.0 in Runway, April 2026) and Cleaner 3 (Kling 4.0 and Seedance 2.5, October 2026)[1][16][36].
Has Dave Clark been on AI LIVE?
Yes. He was the special guest on show #45 on 12 September 2024, and since Ep 98 the weekly show has played 13 of his pieces. Overture scored a perfect 100 from 15 votes on Ep 120[38][47].
Where did Dave Clark study?
Pratt Institute, where he studied fine arts and filmmaking[4].
13Sources
Sources
Every fact on this page links to one of these. View counts and subscribers are refreshed weekly from YouTube.
- 1Director Dave Clark (@Afraid2Sleep): channel page and view counts of every uploadYouTube, fetched 28 October 2026 · 28 October 2026 · youtube.com
- 2Dave Clark (@Diesol): profile, bio and follower countX, fetched 28 October 2026 · 28 October 2026 · x.com
- 3How Dave Clark of Promise Studios is Striving to Bring Balance to the World of AI FilmmakingNo Film School (Jourdan Aldredge) · 4 November 2025 · nofilmschool.com
- 4How AI Changed Advertising Forever | A Chat with Dave ClarkCurious Refuge · 24 January 2024 · curiousrefuge.com
- 5How a Hollywood Director Uses AI to Make Movies (transcript)Every, How Do You Use ChatGPT? (Dan Shipper) · 27 February 2024 · every.to
- 6Report on the launch of Promise, the generative AI studio from George Strompolos, Jamie Byrne and Dave ClarkTubefilter (Sam Gutelle) · 19 November 2024 · tubefilter.com
- 7Promise announces development deals for 'groundbreaking' AI artistsTubefilter (Sam Gutelle) · 11 February 2025 · tubefilter.com
- 8Promise Acquires Curious Refuge to Empower and Discover Generative AI Storytellers WorldwidePRNewswire, via Baker City Herald · 24 February 2025 · bakercityherald.com
- 9Meet Flow: AI-powered filmmaking with Veo 3Google Blog · 20 May 2025 · blog.google
- 10Artistic AI startup Promise goes full speed ahead, lands Google investment and partnershipTubefilter (Sam Gutelle) · 20 May 2025 · tubefilter.com
- 11Promise AI Studio Adds Google, Michael Ovitz as InvestorsTheWrap · May 2025 · thewrap.com
- 12Behind the shorts at the Generative AI Film Festival at MAX 2025Adobe Blog · 29 October 2025 · blog.adobe.com
- 13Dead Invasion: winner of the Pika Labs Halloween Film CompetitionCurious Refuge AI Film Gallery · 30 October 2023 · curiousrefuge.com
- 14Borrowing Time (short film)Curious Refuge AI Film Gallery · 16 January 2024 · curiousrefuge.com
- 15Battalion: My First Ever 5 Minute Gen AI Short FilmYouTube (Director Dave Clark) · 26 September 2024 · youtube.com
- 16THE CLEANER | Flow By Google | Veo 3 | Gen AI Short FilmYouTube (Director Dave Clark) · 1 June 2025 · youtube.com
- 17NinjaPunk | AI Sci-Fi Short FilmYouTube (Director Dave Clark) · 31 August 2023 · youtube.com
- 18Borrowing Time: AI-Generated Narrative Sci-Fi ShortYouTube (Director Dave Clark) · 16 January 2024 · youtube.com
- 19My Longest GenAI Short Film To Date | Watch PlumeYouTube (Director Dave Clark) · 17 July 2026 · youtube.com
- 20Seedance 2.0 is Incredible for Fight ScenesYouTube (Director Dave Clark) · 28 February 2026 · youtube.com
- 21MY FRIEND, ZEPH | A Short Film by Dave Clark | Adobe Max 2025YouTube (Director Dave Clark) · 29 October 2025 · youtube.com
- 22The Making of MY FRIEND, ZEPH | Hybrid AI + Live-ActionYouTube (Director Dave Clark) · 29 October 2025 · youtube.com
- 23AI Spec Adidas Commercial Made During Coffee BreakYouTube (Director Dave Clark) · 5 December 2023 · youtube.com
- 24Watch My Winning AI Super Bowl Ad for Grok Imagine ContestYouTube (Director Dave Clark) · 8 February 2026 · youtube.com
- 25Report on xAI's Grok Imagine ad contest and its $1 million top prizeNo Film School · February 2026 · nofilmschool.com
- 26AI Festival 2026 winners, listing TAIRELL ISN'T REAL as an HonoreeRunway AI Festival · 11 June 2026 · aif.runway.com
- 27Report on the 2026 Disney Accelerator class, including PromiseLaughing Place · 31 July 2026 · laughingplace.com
- 28Report on the AI startups in the 2026 Disney AcceleratorBlooloop · 31 July 2026 · blooloop.com
- 29Summary of Deadline's report on Promise's horror feature Touch GrassAI Films Studio · August 2026 · studio.aifilms.ai
- 30Behind the Lens: AI Filmmaking with Flow from GoogleTribeca Festival · June 2025 · tribecafilm.com
- 31This AI Horror Movie Will Chill Your SpineAnalytics India Magazine (K L Krithika) · 3 December 2024 · analyticsindiamag.com
- 32Dave Clark | Battalion *Handpicked*Motionographer · 2024 · dev.motionographer.com
- 33A Film Studio Focused Entirely on Generative AI Gets Huge Backing from Peter Chernin and Andreessen HorowitzDigital Music News · 21 November 2024 · digitalmusicnews.com
- 34AI Filmmaking Workshop: mentor biography of Dave ClarkBIFAN (Bucheon International Fantastic Film Festival) · 2025 · plus.bifan.kr
- 35MIRA, made with Kling 3.0 from one start imageX (@Diesol) · 4 February 2026 · x.com
- 36THE CLEAN3R teaser: Seedance 2.0 in Runway, scored with SunoX (@Diesol) · 12 April 2026 · x.com
- 37Dave Clark's post on Google approaching him for Google I/O (archived)texxr, archive of @Diesol · 21 May 2025 · texxr.com
- 38In A(I) Nutshell Live LinkedIn Podcast With Special Guest Dave Clark (show #45)AI LIVE on LinkedIn Live · 12 September 2024 · linkedin.com
- 39Ep 98: Two Weeks to Make This MasterpieceAI LIVE · 6 November 2025 · theailiveshow.com
- 40Ep 106: The Shocking Truth About Runway Gen 4.5AI LIVE · 29 January 2026 · theailiveshow.com
- 41Ep 107: Hollywood's Secret AI Video ToolAI LIVE · 5 February 2026 · theailiveshow.com
- 42Ep 110: MetaPuppet Joins the Panel!AI LIVE · 26 February 2026 · theailiveshow.com
- 43Ep 111: It's Getting Harder to Tell What's RealAI LIVE · 3 March 2026 · theailiveshow.com
- 44Ep 117: Is This AI or Netflix?AI LIVE · 14 April 2026 · theailiveshow.com
- 45Ep 118: His Son Wanted a Zombie Film About Blasian Kids. His Dad Made It With AI.AI LIVE · 24 April 2026 · theailiveshow.com
- 46Ep 119: The Dor Brothers Watched This at Cannes and Hired the Director ImmediatelyAI LIVE · 5 May 2026 · theailiveshow.com
- 47Ep 120: This Unfinished AI Film Is The Most Realistic We've Ever SeenAI LIVE · 12 May 2026 · theailiveshow.com
- 48Ep 123: Some of the Best AI Animation We've SeenAI LIVE · 16 June 2026 · theailiveshow.com
- 49Ep 126: Is Hollywood Finally Embracing AI? The Director of District 9 Says Yes.AI LIVE · 21 July 2026 · theailiveshow.com
- 50Ep 135: AI Worth Watching: The Best AI Creative, Reviewed Live by YouAI LIVE · 20 October 2026 · theailiveshow.com
- 51Tairell Isn't Real | Psychological Thriller | Official Selection | Runway AI Film FestivalYouTube (Director Dave Clark) · 24 April 2026 · youtube.com
- 52"Freelancers" by Dave Clark | Google I/O 2025 | Made with FlowYouTube (Director Dave Clark) · 20 May 2025 · youtube.com
- 53Director Dave Clark: every upload on YouTube, Shorts and live streams includedYouTube · 29 October 2026 · youtube.com








